Are you excited about promoting your art on Pinterest?
In a previous post, I talked about Pinterest board tips and what type of boards you should have to attract your target audience.
In this post, you will discover what you should pin to your artist Pinterest boards so your audience will keep coming back for more.
What You Should Pin To Your Artist Pinterest Boards
Selling art online has never been easier. You have all of the tools necessary to build brand awareness and reach people around the world.
The problem is knowing where to start and how to be the most productive with your time.
If you are not careful you can find yourself on multiple social media sites all day getting nothing done and even worse not generating sales.
Would you like to be productive with your online marketing strategy?
What I mean is would you like to spend less time online promoting your art while generating more art sales? I think that it is safe to say, most of us would answer yes to this question.
Before we start I would like to talk about a sure way you can become successful in selling your art online. The simple answer is developing a content marketing strategy (blogging) that will attract your target audience (people who are interested in your artistic style).
If you want to speed up your blog’s growth, take the 28 Day Blogging Challenge for Visual artists.
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After you have your blog up and running and a content marketing strategy in place you will want to learn how to increase blog traffic fast.
Pinterest does just that.
Start by creating a Pinterest Business Account and Pinterest boards.
The next step is to fill your boards with value so your audience keeps coming back for more.
How To Organize Pinterest Boards
Focusing on the title, description, and keywords will help to have your pins and boards discovered on Pinterest.
The question is how do you have people keep coming back to your Pinterest boards so you can boost blog traffic and sell artwork online?
Developing a Pinterest pinning strategy will help to keep you focused on what is important, your audience.
Your strategy should include pinning both your content and other content that supports your brand.
Pinterest Pinning Strategy
If you would like to grow your audience on Pinterest you better results by pinning to your boards daily.
Before you can start to develop a Pinterest Business Strategy and know what you should pin to your artist Pinterest boards you need to know the “WHY”.
Why are you promoting your art business on Pinterest?
Would you like to:
- Sell original art online
- Sell art prints online
- sell drawings online for money
- Drive traffic to your artist blog
- Drive traffic to your Art Website
The next step is to write out some goals that will help you to achieve your “WHY”.
Related Resources:
After you have documented your goals you will want to have a clear vision or your art brand.
I have created a workbook that will help you create a unique brand that will separate you from other artists selling art online.
Pinning Your Content
Like I have said earlier, it is important that you pin on Pinterest daily.
Every time you publish new content on your art blog, pin it to the board you created for your art blog content.
Related Resource:
Pinterest Board Tips That Will Attract Your Target Audience.
To save time, use Tailwind to schedule the same post on the other applicable boards throughout the day.
Tailwind will take a couple of minutes to learn and will save you hours pinning each week.
Many artists ask me, “Is it ok to pin the same post on different boards?“
Yes, you can, and Pinterest recommends people pin content on more than one board.
After you have scheduled your pins to other boards, add your post to any Tailwind Tribes to boost reach.
Experiment With Pinterest Images
Pinterest can become a free blog traffic generator as long as people are attracted to your image and click on your link.
Do not be afraid to experiment with different image styles to discover what works best for your audience.
Giving people several options to get to the same post will boost blog traffic and help you sell fine art online.
So take the time to be creative with your images. You will be happy you did.
Related Posts:
- How to Create Pinterest Images with Canva
- How to Hide Pinterest Images in Blog Posts with Social Warfare
Curate Content
Like I have said, it is vital to pin content every day. Most artists have the problem: they do not write five blog posts a day for their art blog.
How can you pin daily if you do not write daily?
The solution is to curate content that provides value to your audience.
Pinning quality content from reputable sites will help you pin content daily, but it also tells Pinterest you are a quality pinner.
What should you pin?
You should pin any content that you discover that supports your brand and goals.
Frequently visit your favorite art sites and pin content that will help your audience.
You can also pin content you find on your feed and Tailwind tribes.
Pinterest Marketing Courses:
Final Thoughts On What You Should Pin To Your Artist Pinterest Boards
If you want to sell art online for free you will have to make an online presence.
Pinterest can help you build brand awareness to a new audience and increase website traffic quickly.
What You Should Pin to Your Artist Pinterest Boards Overview:
- How to Organize Pinterest Boards
- Pinterest Pinning Strategy
- Pinning Your Content
- Experiment With Pinterest Images
- Curate Content
Would you like to learn how to build a blog that generated over $15,000 a month?
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Popular Art Marketing And Sales Tutorials
Below are some of the most famous art marketing courses that will grow your online art business:
Most Popular – How to Make a Living Selling What You Make by Megan Auman
Most Popular – Build a Successful Creative Blog by April Bowles-Olin
How to Build a Business While Learning Your Craft by Megan Auman
Pinterest Marketing for Makers & Designers by Megan Auman
You can also join me on:
Learn how to start, grow, and monetize your online art business.
