Are your blog posts just blocks of words? Is it easy for you to scan your content? In this article, I will show you how to use subheadings to clean up your posts and make them scannable for your readers.
How To Use Subheadings To Build A Loyal Art Following
What Are Subheadings?
Subheadings are headings for content that supports the main headline.
For example:
Headline – How To Paint Rose Flowers
Subheading One – Paint Needed
Content
Subheading Two – Canvas Size
Content
Subheading Three – How To Mix The Paint
Content
Subheading Four – Basic Form Of A Rose
Content
As you can see from this example, all of the subheadings support the title “How To Paint Roses.”
Why Are Subheadings Important?
Subheadings make your content easier to read. Most people who read content on the internet skim through the material.
Providing subheadings will make it easy for them to digest your information. If they are interested in a specific subheading they will further read the content underneath it.
This makes it a more enjoyable experience because the reader does not have to read the entire post to find the information that they are looking for.
How To Use Subheadings?
There are different ways that bloggers use subheadings.
Some bloggers use bold text, others will use different colors to make the heading easier to notice.
I have found that H2 headings which WordPress and other blogging platforms provide with a different color work best for my posts.
H2 headings have a larger font and standout more than just adding a bold text. Adding color will make the subheading stand out more as well.
If you are using WordPress for your blogging platform, H1 is used for the main heading of the post.
H2 is a subheading for the H1.
H3 can be used to for subcategories for an H2 heading.
WordPress makes it easy to add H2 Subheadings to your posts.
Click on the drop-down box located on the left of the post menu bar.
Click Heading 2
Conclusion:
By making your posts easy to read, you will be making it a more enjoyable experience for your readers.
Using subheadings is an easy way for you to structure your posts.
Respect your readers time and provide a way for them to scan your posts.
Recommended Reading:
Everybody Writes (affiliate link)
By Ann Handley
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