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You are here: Home / Twitter Art Marketing / How Twitter Builds Art Businesses

March 14, 2016 By Dave Nevue

How Twitter Builds Art Businesses

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People go to Twitter for real-time news. If you want to know what is going on now, visit Twitter. While Twitter can be used for up-to-date news from your friends and family, it can also be beneficial for businesses.  In this post, you will discover how Twitter builds art businesses.

How Twitter Builds Art Businesses

The Beginning of Twitter

Twitter was created on March 21, 2006, and allows users to share what they are doing in real-time with 280 characters.

Twitter has changed in the past decade by allowing links, images, and videos to be included in the “tweets.”

This has made Twitter appealing for businesses to promote products and build brand awareness.

Some businesses are building a loyal following by using Twitter to help customers with any questions or concerns they might have in real-time.

Twitter is a unique social media for artists platform you might want to consider using.

Here are some reasons why you should consider starting a Twitter account for your art business.

 

Build A Loyal Following

Twitter will allow you to establish a loyal following by sharing what you are doing on a daily basis.

Here are some ways artists build a following on Twitter:

  • Tweet art in progress images
  • Tweet about their inspirations
  • Tweet about their techniques
  • Tweet about the supplies they use
  • Offer valuable tips to their art collectors

Some artists do very well by explaining the entire process of a project from start to finish in real-time.

They will explain their reference, color choices, size, steps it takes to complete their vision, and what has motivated them to start the project.

Here is how you can share your journey.

Before you start your project, post a tweet and explain what your visions are for the new project and provide a date that you will be starting.

What you can Tweet about:

  • Tweet the start.
  • Take a photo of your supplies that you are going to use.
  • Take several progress photos of your work and provide a brief description.
  • Tweet about some of your techniques that you are using for the project.
  • Tweet about any obstacles that arise and how you will overcome them.
  • Tweet the end date and a link to where the painting or drawing can be purchased.
  • Thank your audience for following the progress.

The people who follow your progress in real-time will become loyal fans of your work. You might even find that people want to purchase your artwork before it is even completed.

 

Twitter Is The Up-To-The-Minute News Source

Twitter is a great place to find up-to-the-minute news on anything and can help you in many ways. You will know how the economy is doing, what other professionals in your field are up to, and any upcoming events that might help your art business.

You can set up your new blog posts to be automatically announced on your Twitter feeds.  I recommend using Twitter Feed. If you are using WordPress you can use WP to Twitter plugin. This will save you some valuable time-sharing your posts on Twitter instead of taking the extra steps and be doing it manually.

Not only can you provide useful information to your audience, but you can also keep track of your mentors. Your mentors will also be providing valuable information to their audience. Stay up-to-date with what is new and exciting in their world.

Connect with your mentors and let them know how grateful you are for the information that they are sharing. You never know, you might even become friends. Twitter is a great way for people to connect.

 

Brand Awareness

Providing tweets about your daily activities will build brand awareness. People will start to notice your tweets if your tweets are consistent. There are many ways that you can start building your brand that will build a loyal audience.

Daily things that you can tweet about.

  • Motivating quotes
  • Technique tips
  • Inspirational quotes
  • Art you love
  • Business tips
  • Supply tips

Think about what will help your audience. Give them something to think about every day. Your brand will be in your follower’s mind at least once a day. That is a very powerful tool. All that you have to do is provide something that will help them.

For help on building a brand that will have you selling your art online download the Create an Artist Brand Workbook today.

 

Get Help

There will be a time when you will need some quick help. You will be able to reach out to your audience and ask them for some advice. I was listening to a Podcast show and the host was explaining how his business page on Facebook just disappeared. Can you even imagine what that must have felt like?

He reached out to his audience on Twitter along with some other social media accounts that he has. Almost immediately he was receiving support and help from his audience. It did take some time to resolve the issue, but without all of the support that he received, I am sure that it could have taken longer.

If you have any questions, do not be afraid to ask. We are all learning. Most people who have a solution to your struggles will be more than happy to help you out.

On the flip side, if you see that someone needs help, reach out and give them a helping hand. We all become stronger helping one another grow.

 

Stay on track

Besides the obvious, connecting with people, Twitter can help you stay on track and keep you accountable. It does not matter if you own your business or if you work for a corporation. You are human, and you will have good and bad days. There will be times that you feel like you are spinning achieving nothing while other days you are conquering the world.

Having a Twitter schedule will help you stay accountable for what you need to get done.

If you give a good morning quote before you start painting every day, you will feel responsible for reaching out to your audience the same time every day. This will help you to finish your morning coffee and get to work, which can be easily distracted if your studio is at home.

You work hard to gain a following; you will feel obligated to provide them with your updates and progress.

 

More Twitter Marketing Tips:

12 Twitter Marketing Benefits for Artists

Increase Website Traffic With Twitter

Can Twitter Help You Sell More Art?

How to Create an Artist Twitter Account Step by Step

How Twitter Builds Art Businesses

4 Twitter Tools to Save You Time

How to Search People on Twitter – Find Art Collectors

 

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Conclusion

Twitter is a place where you can connect with your audience and our mentors in real-time. You will be successful if you use Twitter for what it was created for, engaging and connecting. Twitter builds art businesses if it is used correctly.

If you think that just providing products, you are trying to sell will increase your audience and sells, you are wrong. In fact, it could hinder your growth.

I want to hear from you. What are your thoughts? Do you use Twitter for your art business?

How Twitter builds art businesses overview:

  • Build a loyal following
  • Up-to-the-minute news
  • Brand awareness
  • Get help
  • Stay on track

 

You might also be interested in:

  • Social Media Links – Easy Way Artists Build Brand Awareness
  • 4 Twitter Tools to Save You Time
  • How to Search People on Twitter – Find Art Collectors
  • How to Sell Art on Instagram Best Strategies
  • How to Sell Your Art Online – The Ultimate Guide

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Filed Under: Blog, Social Media Marketing, Twitter Art Marketing Tagged With: twitter

About Dave Nevue

Dave Nevue is a Professional Pastel Wildlife Artist and the founder and CEO of Nevue Fine Art Marketing. He also authored the eBook The Productive Artist How to Live Your Dreams, and provides courses on art marketing at Nevue Fine Art Marketing Courses.

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