Are you looking for a way to save time repurposing your best content on Pinterest? Have you heard about Tailwind’s newest feature Tailwind SmartLoop?
Tailwind has done it again. They have created another fantastic tool that will help you to build your Pinterest business account and drive more traffic to your artist blog while saving you even more time promoting your art on Pinterest.
By the end of this post, you will know….
- What Is Tailwind SmartLoop
- How To Use Tailwind Smartloop
- Naming Your Tailwind Smartloop
- Adding Boards To Your Tailwind SmartLoop
- Setting Up SmartLoop Schedule
- Add New Pins To Your SmartLoop
Tailwind SmartLoop Helps To Drive More Traffic To Your Artist Blog
Have you been contemplating using Tailwind but not quite convinced it will be the best solution for your art business and art marketing strategies?
Below are some posts that will help you with your decision:
- How I Sell My Art Online With Tailwind
- How To Use Tailwind Tribes To Sell More Art
- Understanding Tailwind Analytics | Pinterest Marketing Strategies For Visual Artists
- How To Pin On Pinterest With Tailwind’s Smart Schedule
Have you heard about the value of repurposing your best content on Pinterest and other social media platforms?
Repurposing content (aka finding new ways to recycle your existing content) has a number of benefits, such as: Reaching a New Audience. Some users prefer visual infographics over text statistics. Reformatting your content for different mediums means appealing to more audiences and extending your reach. (Source: WordStream)
Repurposing content is a great way for you to reach new people and it will save you time because you can get extra mileage from one blog post.
Below are a few problems you might face when repurposing your blog posts on Pinterest.
- Pinning on the same board without enough time in between the same pins. (It is recommended to wait at least 90 days before pinning the same content on a Pinterest Board).
- You might forget to repin popular posts.
- Creating a schedule takes time.
- Logging onto your Pinterest Business account to repurpose content takes time.
Tailwind has solved all of those problems with Tailwind’s SmartLoop.
I was so excited to hear when Tailwind was starting to develop the program. Tailwind’s SmartLoop has saved me a tremendous amount of time repurposing my content and I know you will be as excited to get started just like I was.
What Is Tailwind SmartLoop
Tailwind SmartLoop is a tool that recycles your most popular pins so it is continually sharing them to your Pinterest and group boards.
The best part of Smartloop is that you get to pick what pins you would like to recycle and what boards you would like them to be repinned to.
You have total control of what loop pins will be refurbished.
Tailwind Smartloop Features:
- Stay consistently active on Pinterest with minimal effort
- Maximize the potential of your evergreen content
- Seasonal pinning made easy
- Easy to set up
- Total control
How To Use Tailwind SmartLoop
Below are some tips to help get you started with your Tailwind SmartLoop. Be sure to watch the in-depth video at the end of this post.
If you have not done so already, you will need to set up a Tailwind account. Click the link below and get your first 100 pins for free to try it out to see if it is a good fit for your art marketing strategy.
After you have created your Tailwind account head to the left-hand side of your Tailwind Dashboard and click on the Publisher tab and select SmartLoop.
On this page, you will be able to create different loops for your pins.
You will have the choice between creating an Evergreen Loop or a Seasonal Loop.
Evergreen Smartloops is great for your evergreen content that is relevant all year-long.
Seasonal Smartloops is perfect for seasonal and holiday content.
Naming Your Tailwind SmartLoop
Next, you will have to name your new Smartloop.
The name you create should be something that will be easy for you to remember.
For example, you might want to call a seasonal SmartLoop Christmas, Spring, Fall or whatever season or holiday you will be adding pins to promote.
Adding Boards To Your Tailwind SmartLoop
You have the choice of adding one board or multiple boards to each SmartLoop you create.
Select the boards you would like to loop click Next: Add Your Pins.
At this point, you are ready to start adding pins to your new loop.
Below are the ways you can filter your content:
- By Board
- Most Popular Content
- Your Domain Only
- All Pins including other people’s content
Decide on what will be best for your Pinterest marketing strategy.
The next step is to click on the pins you would like to have in your loop. You will know that a pin is selected by a blue border around the pin you selected.
Setting Up A SmartLoop Schedule
The next step is to set up a schedule for how often you would like your loop to be pinning.
Decide on how many pins you would like to have looped per day. To get started I suggest between 1-4 pins a day. You can always adjust this at a later time.
The next step is to decide how long to wait before your pin is pinned to a different board.
After you have finished the steps outlined above click Create Loop.
If you are adding pins to group boards you can easily comply with each group board’s rules by creating a board rule.
To create a board rule click on the Board Rule link then click Add Board Rule.
Select which board you would like to edit and decide how often you would like your SmartLoop pins pinned to that specific board.
Click Save to save your changes.
Add New Pins To Your SmartLoop
You have the option to add new pins to your Smartloop by using the Tailwind Scheduler.
Simply click on the Add To SmartLoop when you are pinning new content to your Pinterest boards using the Tailwind schedule.
A drop-down box will appear with a list of the SmartLoops you have created.
Click on with SmartLoops you would like your content to be added to then click Add To Loops.
How To Set Up Your Tailwind SmartLoop Video
Above is a brief overview of what you can do with Tailwind SmartLoops.
The video below is more detailed and will walk you through all of the steps for setting up and optimizing your Tailwind SmarLoop.
Create your free Tailwind account today add see how easy it is to build an audience on Pinterest.
Selling art online is both exciting and a lot of work.
The good news is that there are many tools available to make specific jobs easier like Tailwind.
If you planning on promoting your artwork on Pinterest I highly recommends giving Tailwind a test run.
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