Are thinking about selling your art but you do not have a lot of money to invest to get started?
I have some great news for you.
In this post, I am going to show you how to sell art online free.
Sell Art Online Free – How To Get Started
Selling art online without spending money on an agent, marketing team, and third-party sites can be done and many artists are already doing it.
The internet has made it possible for businesses of all sizes to prosper from selling goods and services to people from around the world.
Even though you might save money by not investing in a management team or paid ads, you will have to pay in other ways.
In order for you to be successful, you will have to devote time on building and maintain a website, write blog posts to drive traffic to your art, build an email list, make a presence on social media and the list goes on.
It might sound overwhelming and it can be if you do not have a plan.
Below I am going to outline everything you need to work on to build a successful art business for free.
By the end of this post, you will know…
- How to showcase your art online
- Email Marketing
- Building an audience with an art blog
- Build an audience with social media
- Drive traffic to your art listings with Pinterest
- Earn money selling art prints
Before you can sell your art online you will need a place where people can view your art, learn about you as an artist and a way for them to make a purchase.
There are a few different options that are available for you when it comes to building an artist website.
The first way is to use a third-party site.
Third-party sites allow people to build an e-commerce store for a monthly fee.
I know many artists who are doing very well selling art on third-party sites but the negative side of using a third-party site is the monthly fees.
If you are not selling any art in the beginning, the monthly membership costs will come out of your pocket.
I encourage you to look at all of the options available to you before making a decision on what platform you will use to showcase your art.
To get started, take a look at what the most popular third-party sites artists are using.
Third-party e-commerce platforms:
- ArtBoost – Art Boost is an online art gallery that is different from most sites available by allowing personal contact between customers and artists. Sales are secure through PayPal. Art Boost takes 15% of the sale price. Art Boost is both a sales outlet and an online art portfolio.
- SaatchiArt – SaatchiArt is a popular site for artists that allows artists to sell their original art as well as prints.
- Artist.com – Artist.com is an online art gallery and Print on Demand platform for artists. Artist.com makes 25% commission on original art sales. Artists have the option to sell prints of their work using Artist.com’s print on demand services and determine the markup on the products.
- ArtFinder – Art Finder is a site that showcases original art, prints, and photography. They have a large community of over 500,000 art collectors and growing. Build a store for free with performance stats and insights free to help make better marketing decisions. Artists pay 30% on artwork sales. This is a juried site.
- Shopify – Is an e-commerce platform for online stores.
Your second option is to sell your art on Etsy.
Etsy allows you to build an Etsy shop for free and listings are $0.20 per listing and last for four months.
Etsy will also collect a 3% + $0.25 payment processing fee for every item you sell.
Etsy selling resources:
How To Set Up An Etsy Store Tutorial by Dave Nevue
Turn Your Etsy Shop into a Sales Machine by Lisa Jacobs
Marketing Your Etsy Shop for Sold-out Success by Lisa Jacobs
Bookkeeping for Etsy Sellers by Lauren Venell
Now that you have a website that will showcase your art I would like to share with you some tips for selling art.
Build An Email List
Your email list will be the biggest asset for your online art business and there are many business email marketing services that offer a free plan with limited features.
I recommend starting with a free plan and upgrade when your business grows.
Popular Email Marketing Services:
Below is a list of email marketing services that offer a free plan.
Below are some popular email marketing services that provide a free trial:
Melyssa Griffin explains why an email list is important for any business in a post she wrote.
- Aside from your website, it’s the only thing you have control over
- Email subscribers are more likely to be product buyers
- It’s the easiest way to keep in touch
You can read more by visiting Why You Should Start Building An Email List.
How To Grow Your Email List:
- Create great content your readers enjoy
- Create multiple opportunities for email sign-up
- Create a call-to-action for every post
- Write valuable newsletters
- Encourage your email list to share your newsletters
- Be consistent with your newsletter schedule
Simple Email Marketing for Makers – Megan Auman
Create An Artist Blog
The next step is to drive traffic to your online gallery.
Your art blog will help you to reach new people searching for art online like yours and it will keep your followers up-to-date with what’s happening with your artwork.
Renee Phillips explains why every artist should have a blog in a post she wrote.
- You will increase traffic to your website
- Your visitors will stay longer and return often
- You will attract more professional relationships
- You will generate sales and additional income
- You will expand your creative vision
- You will be known as an expert in your field
- You will gain traction in social media
- You will attract publicity and increase your reputation
- You will become a person of influence and positive change
- You will create valuable content for other uses
- You will save money on self-promotion
- You will acquire more knowledge
To read more about the benefits of blogging visit The Benefits Of Having An Art Blog
Now that you know how important a blog is for your art business it is time to get started.
Below are some helpful posts that will help you to get the most out of your blog.
- How To Start A Successful Art Blog
- How To Run A Successful Art Blog
- How To Maintain A Successful Blog Working Full-Time
- 6 Places To Promote Your Art Blog Posts
- 9 Effective Tips On How To Sell Your Art Blogging
- How Long Should Your Artist Blog Posts Be For Best Results
Art Blog Resources:
28 Day Blogging Challenge for Visual Artists eBook by Dave Nevue
Build a Successful Creative Blog online Video Course by April Bowles-Olin
Promote Your Art On Social Media
There is no one social media network that will be best for all artists.
Find out where your target audience hangs out and start making a presence on that platform. This could be Facebook, Twitter, or Instagram.
You can easily find yourself wasting a lot of time on social media if you are not careful. If a social media marketing strategy is not giving you the results you are hoping for discarding it and try something different.
In time you will find the best plan for your unique art business.
Below are some posts that will help you with social media.
Social Media Marketing Resources:
Selling On Social: A Complete Guide by Mei Pak
Connect With Your Customers on Social Media by Erin Dollar
Be Active On Pinterest
Pinterest drives more traffic to my website than all of the other social media networks I market on combined.
Below are some examples of some of my most popular posts on Pinterest.
Art That Sells – What Artists Need to Know – over 16,000 repins.
How To Write An Artist Statement That Sells Art – over 13,000 repins.
15 Places to Sell Art Online And Make Money – over 9,000 repins.
Popular Art Listing.
Peaceful Days Woodburning on Bass Wood – Over 1,000 repins
Pinterest might not show the same results I am receiving but I highly recommend you to give it a try.
Below are some posts to help you get started on Pinterest.
Using a Pinterest scheduler like Tailwind will help you to save a ton of time pinning your content on Pinterest.
Sell Art Prints Online Free
An easy way for you to increase your revenue is by selling prints of your original artwork.
POD (Print On Demand) site make it easy for you to sell prints of your art online with no upfront costs.
All you have to do is upload a digital image of your art and a POD site will do the rest. They will take the order, print your product and ship the product to your customers. After the order is completed you will receive royalties of the sale.
Below some articles to help you get started with print on demand sites.
You do not need to invest a lot of money in your online art business.
All you need is a place to showcase your art and a way for your customers to make a purchase.
Marketing your art and growing your audience is free but does take a lot of work.
As long as you are willing to put in the time you will be successful in selling your art online.
Popular Art Marketing And Sales Tutorials
Are you ready to take your art business to the next level?
Investing in marketing courses and tutorials will maximize your profit and speed up the growth of your business.
Below are some of the most popular art marketing courses that will grow your online art business:
Most Popular – How to Make a Living Selling What You Make by Megan Auman
Most Popular – Build a Successful Creative Blog by April Bowles-Olin
How to Build a Business While Learning Your Craft by Megan Auman
Pinterest Marketing for Makers & Designers by Megan Auman
Are you ready to start building an online presence?
Available on Amazon or Download your copy today.
The Productive Artist How to Live Your Dreams
The right mindset and time management skills are essential for any business. These topics are often not talked about but are key elements for your success. You will learn how to have a winning mindset and time management skills necessary for operating a successful art business.
Get More Done in Less Time The Part-time Artist
Proven strategies that will help you to get more work done in less time so you can sell more art and earn more money.
Available at Amazon or Download your copy today.
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