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You are here: Home / Working Artist Tips / Planning and Goals / Sell Art Online Basics Setting Goals

August 26, 2016 By Dave Nevue

Sell Art Online Basics Setting Goals

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Are you interested in selling art online, or are you trying to generate more art sales? 

In this post, “Sell Art Online Basics Setting Goals” you will discover the importance of setting goals and sharing with you some straightforward strategies on how to set goals that you will be able to achieve.

Sell Art Online Basics Setting Goals

Deciding to sell your artwork is an exciting time.

But do you know how much art you would like to sell?

Do you know how much money you would like to earn every month?

Do you know who your target audience is hand how to find them?

You need to know what your objectives are before you can create an effective art marketing plan.

A dream is defined as being able to contemplate the possibility of doing something.

A goal is defined as the object of a person’s ambition or effort; an aim or desired result.

It would be best if you had dreams and goals to start an art business and continue to build your business.

With dreams and goals, you will be able to grow your business further than you could have ever imagined.

A group of people was asked if they had set goals. They were also asked if they had written goals and plans to accomplish their vision.

After a ten-year study, the results showed that 13 percent of the people had goals but did not have them written down. Those people earned twice the amount of money than the people who did not set goals.

The people who had written their goals down earned ten times the amount of money than the people who did not set goals as well as the people who had goals but did not write them down. Only three percent of the people had written goals.

Writing down your business goals and having a plan is well worth your time if you want your income to increase that much. Before you do anything, write your goals and set up a plan to achieve them. Your goals will constantly be changing, and you will want to view them and address them regularly.

(Resource: Mark McCormack)

Below are some questions to ask yourself to help you decide what your goals and objectives are.

  • What type of art will you sell?
  • How much art can you create in a year?
  • How much will you make the first year? Break this down into months as well.
  • How much will you have to sell your art to reach the income you desire?
  • Where will you sell your art?
  • Will you sell your art online?
  • How will you market your art?
  • Will you have employees?

These are just a few questions to help you get focused on what you would like to accomplish.

Now that you have a clear idea, start writing down your goals.

Don’t be afraid of making them big goals.

Make them as big as you wish; shoot for the stars.

Document your goals on paper or use your favorite app.

It is important to use something that you can look at daily.

Whatever will work the best for you is what you should use.

Art Business Goals

Write your business goals down.

Do not be afraid of changing your goals as you go along.

This will be normal for the growth of a business.

Have your goals available for you to look at them every day.

It is important to focus on what you need to accomplish each day to reach your goals.

Make your business goals specific.

Saying that you want to sell art is not a specific goal.

Selling ten pieces of art in the next four months is a specific goal.

This gives you a deadline for when you will need to sell a certain amount of product.

With that goal, you will be able to create a plan to accomplish that goal.

Put your deadlines in writing.

Write them on a calendar.

When you are creating, your deadlines make sure that they are attainable.

You do not want to set yourself to fail.

On the other hand, do not make them too easy to achieve.

You will want to challenge yourself.

Under each goal write a detailed list of how you will accomplish your goals.

This might have to be changed along the way.

You will want to be able to analyze what works and what does not work.

Work harder at the things that work and throw away what does not work.

S.M.A.R.T. Goals 

You might have heard about S.M.A.R.T. goals. This is the foundation of your goal plan.

I have been utilizing this system because it works and gives me the results I am looking for. If you have not already, start using them today.

Specific – Write down specific goals for your art business. Your specific goals should answer when, which, who, why, and where. You need a clear vision of your goals. Take some time and think about where you would like to be in a year, five years, ten years, and twenty years.

Measurable – Your specific goals need to be measurable. You will need to know how and when your goals will be accomplished. If you cannot measure the outcome of your plan, you will never reach your destination.

Attainable – You should only set achievable goals. Sit down and think about how realistic your goals are.

Relevant – Write down goals that are only relevant to your destination. Will your goals lead you to your end vision?

Time – You will need to set deadlines for your goals. If there is not a date that you wish to accomplish something, that day will never come.

Document Your Goals 

Most people fail at their goals because they do not write them down.

When you write your goals down, they become real.

If goals are not documented, they are only dreams. Studies have shown that over 70% of people who write down their goals achieve their goals.

Small Goals 

After you have documented your goals, you will need to design a plan to reach your goals.

Your plan should be set up with long-term goals, mid-term and short-term goals.

The smaller goals should be weekly goals that are easily manageable.

They will keep you motivated through your journey.

You will be able to analyze the outcome of your efforts and be able to adjust where needed.

Start Your Day With Your Goals 

Every morning you should wake up with your goals in mind.

While you are waking up with your coffee or breakfast, think about how you will accomplish what needs to get done.

Set up a plan and when you are done with your breakfast get to work.

Sell Art Online Basics Setting Goals Final Thoughts

Take twenty minutes to write your goals.

Start with your goals in mind and end every day, reviewing the steps that you have taken to reach your goals.

When you have your goals documented, you are on the path to success.

Do not be a dreamer. Be the person who accomplishes their dreams.

You Might Also Be Interested In:

  • 6 Content Marketing Strategy Basics Artists Must Know
  • How to Set Business Goals for Artists
  • Art Marketing – Complete Guide For Selling Art Online

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Popular Art Marketing And Sales Tutorials

Below are some of the most famous art marketing courses that will grow your online art business:

Most Popular – How to Make a Living Selling What You Make by Megan Auman

Most Popular –  Build a Successful Creative Blog by April Bowles-Olin

How to Build a Business While Learning Your Craft by Megan Auman

Pinterest Marketing for Makers & Designers by Megan Auman

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Filed Under: Blog, Planning and Goals Tagged With: goals

About Dave Nevue

Dave Nevue is a Professional Pastel Wildlife Artist and the founder and CEO of Nevue Fine Art Marketing. He also authored the eBook The Productive Artist How to Live Your Dreams, and provides courses on art marketing at Nevue Fine Art Marketing Courses.

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