Is blogging dead? Should artists still blog to sell their art in today’s world? With social networks, many artists are missing the sales that could be generated by blogging. Sell art by blogging along with every other option available. In this article discover how you can sell art by blogging.
If you are serious about selling art online I recommend using WordPress for your platform. You will need a hosting service if you are going to use WordPress.
I use and recommend HostGator (Affiliate Link) for a hosting service. I could not be happier with their product and customer service.
HostGator makes it easy to have your WordPress site up in minutes. If you need assistance, customer service is available 24/7.
Sell Art by Blogging
First, let’s go over some interesting stats about blogging and what it can do for your art business.
- Marketers who rely on their blogs make 13 times more money than those that don’t.
- Companies with blogs receive 97% more inbound links to their website
- Blogs are the 5th most trusted source of accurate information online!
- 81% of consumers trust information they get from blogs
- Well over 150 million people in the US alone read blogs regularly
- 23% of internet time is spent on blogs
- 61% of US customers have made purchases through blogs
Those are solid statistics.
Some statistics that really jumped out are, 61% of US customers made a purchase through a blog and over 150 million people in the US read blogs regularly.
That means 91 million US residents have made a purchase from a blog.
That number is continuing to rise.
Can you even imagine if just a small percentage of that number found your blog and purchased your art?
You can easily see how rewarding your time spent writing articles will become. And the good news is it is free to write articles. All it will cost is your time.
The hardest part will be starting. Once you have decided to incorporate a content marketing plan into your art marketing plan you will learn it is easier than you thought.
Go to HostGator (Affiliate Link). Set up your WordPress artist blog. Go to WordPress Resource. Learn some basics about using your new WordPress site. Set up a schedule that works for you for writing posts.
It is that easy! You just have to start.
Content Marketing – Sell Art By Blogging
SEO is still important and you will want to become familiar with at least the basics.
SEO allows Google and other search engines understand what your blog or site has to offer.
Content, however, builds relationships and trust with customers. Your content will establish your authority in your field and will give you an edge over your competition.
SEO and content go hand in hand. You will want to focus on both. One does not work without the other.
What is content marketing?
Content marketing is telling your story. Yes, that is all it is. You telling your story to people. It is like you talking to your friends.
All you have to do is write posts about your art journey, inspirations, and the story behind your art. That is how you sell are by blogging.
It is important for you to give valuable information for your readers. Content found on Google Search is free traffic (organic traffic) and will lead to potential sales and followers.
I have created an Online video course to help you start your art marketing plan. The course includes over forty videos and downloadable PDFs. You will find everything you will need to develop a successful content marketing plan for your art business.
Visit Content Marketing for Artists Online Video Course for more information.
Why Blogging Is Important
In today’s world, there are so many tools to help an artist succeed. An important rule I would like to share with you is to focus on the things that are in your control. You own the blog.
An important rule I would like to share with you is to focus on the things that are in your control.
- You have control over the layout of the blog.
- You will be in control of the content that you offer to share.
- It will be around as long as you wish it to be.
- The traffic generated will be your responsibility.
Social media is an excellent tool but it is not guaranteed to be around long-term.Social media is an excellent tool but it is not guaranteed to be around long-term.Click To Tweet
It can be argued that Facebook is here to stay. But when I was starting out with marketing, I never would have thought that MySpace would no longer be on top.
Anyone that only advertised through MySpace experienced a hard blow to their business. It would be like starting all over. If you have control over your sites, then you will not have that hanging over your head.If you are interested in having a successful art business or any business blogging will be a powerful tool for you.Click To Tweet
Success Will Not Happen Overnight
Most people stop blogging way too early. They get all excited and after a month of posting blogs they give up because they do not see any instant results.
Blogging is for the long-term. I didn’t see real results until 6-9 months after I started to blog. I have learned a lot through those months, and I will keep learning as time passes.
If you are interested in having a successful art business or any business blogging will be a powerful tool for you. Do not think of it as an instant sale. Think of it as building a loyal following of your brand.
If this article has made your mind up to blog, I will be sharing some tips that I have learned along the way to help you build your audience.
Start your first blog today!
If you are going to start selling your art blogging, be sure to visit this site often I am going to be posting articles that will help you succeed with your blogging and marketing goals.
You might also be interested in:
- Blogging Strategies for Artists
- Plan Before Your First Blog Post: For Artists
- Blog Site Design: Impacts Art Sales
- Artist Blogs Builds Loyal Customers
- 4 Blog Ideas for Artists
- Start an Art Blog 6 Easy Steps
If you are serious about selling art online, you will want to incorporate a content marketing strategy into your art marketing plan. You can sell art by blogging.
Content Marketing For Artist Course
Are you interested in learning more about content marketing?
Are you ready to reach a larger crowd and attract your target audience?
Do you want to rank higher in Google’s search?
I created the Content Marketing For Artist Course to help you to implement a content marketing strategy that will help you to save time and see results. There are over 40 videos, a downloadable eBook and PDF’s packed with easy to understand and follow tactics that will help you grow your art business and start separating yourself from the competition.
Complete the course at your own pace. The material will always be available for you to go back to.
To find out more visit, Content Marketing For Artist Course.
If you are interested in learning more about growing your art business, visit Nevue Fine Art Marketing Courses. New material is being added regularly.
The Productive Artist How to Live Your Dreams The right mindset and time management skills are essential for any business. These topics are often not talked about but are key elements for your success. You will learn how to have a winning mindset and time management skills necessary for operating a successful art business. Available at Amazon or Download today.
Are You Struggling with Your Writing Skills?
If you are struggling with your writing, you might want to consider reading Ann Handley’s book Everybody Writes: Your Go – To Guide to Creating Ridiculously Good Content. (Amazon Affiliate Link)
When I started writing posts and content for my art businesses, I struggled. Writing posts was never one of my strong points. I would sit in front of a blank screen for hours. I knew how important writing content was in order for me to grow my business but I had a difficult time writing even four hundred words.
I remember hearing someone recommending Ann’s book, so I decided to give it a try. Ann’s book has helped me in so many ways and was one of my best investments. Not only did she show me the best means to write for my audience but she also gave me the confidence I needed to write great content my audience would love.
I enjoyed the book so much I also purchased the audio book and periodically had it on while I am in the studio drawing. I will never claim to be a great writer, but Ann has helped me to get my points and views across to help my audience.