Do you ever wonder what separates highly successful entrepreneurs from the average person?
Is there a secret to entrepreneurial success for artists selling online?
Why does one artist sell more art than another?
Why does some art show in search results while yours is never to be found?
Is there a way for you to be successful in selling your art online?
Entrepreneurial Success For Artists Selling Art Online
Believing that success is based on a monetary figure is a small way of describing a big picture. Do well while doing good, and you can change the world while being a great entrepreneur. Entrepreneurs build and start things, and how many times you can do that in your life is what defines success as an entrepreneur. (source: Small Business Yahoo)
There are a few key components I want to share with you that are essential to attain the kind of success you’re striving for.
Now you probably think this is another article about passion. It’s not. Passion is good; however, it isn’t enough.
Passion has to lead to something more.
Passion has to lead to action.
If you have passion but do not act on it all you have is a dream.
When you take action on your passion you are setting goals. Once you have set goals to reach your vision you are becoming committed and disciplined. That is the magic potion, the special ingredient, the secret to entrepreneurial success.
Passion, vision, goals, commitment, and discipline are the key ingredients for entrepreneurial success for artists selling art online.
Passion
Before a person can be totally committed to starting a project, you must have a passion or a need to accomplish a project.
What is your passion?
Why do you want to sell art online?
Why do you create art?
Your passion will be your fuel, your drive, and your motivation.
Take some time to think about:
Why do you love what you do?
Why is it the first thing you think about when you wake up in the morning?
Why is it the last thing you think about before you close your eyes to end the day?
All of the information you gather will be your story and a large part of your Content Marketing Plan.
Your passion will not be the reason you become successful. Entrepreneurial success for artists selling online comes from hard work. Your passion will help you to stay motivated for those long hours you will be putting in. There will be many times, in the beginning, you will feel like you are wasting your time.
There will be many times, in the beginning, you will feel like you are wasting your time but you’re not. Always keep in the back of your mind, everything you do will take you one step closer to the finish line. Be prepared to take many steps.
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Vision
Where would you like to be in five years?
What do you see yourself doing in ten years?
What would be your perfect story?
If you asked one hundred entrepreneurial’s, “Where will your business be in five years?” They would all have a clear picture as if it was already a reality.
Your vision will be an important tool for your journey.You will be able to develop a step-by-step art marketing plan that will lead you to the finish line.
A vision and a goal are similar but different. A goal is a documented plan. Your vision is what will help you develop a strategy.
Your vision will stem from your passion. You just have to think of how you can make your passion into something you can generate income from.
Selling graphite drawings is more challenging than selling paintings. Many people purchase art to add color to their home. Graphite drawings attract a limited crowd which makes it more difficult, but where there is a will there is a way.
I truly believe there is a market for everything, you just have to find the sweet spot.
Here are a couple of examples:
Slinky – it was a large spring that everyone had to have as a child.
Hula hoop – It was a round plastic tube every child wanted.
Jump rope – It’s a rope.
You can see where I am going with this. There is a market for everything.
Take some time now to think about your vision. Write it down and place it where you can see it every day. This is your motivation. Everything you do should direct you towards your vision.
Commitment
Commitment is defined as:
The act of committing, pledging or engaging oneself
A pledge or promise; obligation: we have made a commitment to pay our bills on time
Engagement; involvement: you have a sincere commitment to something.
Commitment comes from having a focus on what you want to accomplish and the means to see it through despite any obstacles, challenges or hurdles you must overcome to get there.
Commitment can exist because you have a passion for your art and goals. However, commitment can also come because you have no other alternative. Often, people are committed to a goal because they must succeed, there’s simply no other option but to see it through. Just like when the market crashed and I lost half of my income.
The commitment will help you get through the difficult parts of owning an art business. It’ll motivate you to enhance your strengths and to improve your weaknesses. It’ll help you strive for excellence and continue pushing to grow and prosper.
Commitment, however, isn’t a stand-alone quality. You can have the commitment to success, but only when it is paired with discipline do you have a winning combination.
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Discipline
Discipline is defined as:
Activity, exercise, or a regimen that develops or improves a skill; training
The rigor or training effect of experience, adversity, etc
Behavior in accord with rules of conduct; behavior and order maintained by training and control.
Discipline is getting on the treadmill every day because you want to lose those last four pounds even though you dislike running on the treadmill.
Discipline is working on those business-building projects you dislike because you know it’ll get you where you want to go. Discipline is the action part of the commitment and discipline equation.
Is it possible to cultivate commitment and discipline?
Acknowledging that commitment and discipline are required to achieve significant success is easy enough, but embracing commitment and discipline as part of your personality, philosophy, and way of life is a bit trickier.
The reason experts and coaches often talk about passion is that with the passion for your business, goal, and industry, commitment and discipline almost fall into place.
When you enjoy what you’re doing, being committed to success and disciplined to accomplish the tasks to see it through are much easier – in fact, they’re almost effortless.
However, when you don’t feel passion and joy for your business, commitment and discipline are a struggle. They’re like getting on that treadmill; you have to force yourself to do it.
You can, of course, take steps to find other things to motivate yourself like money, prestige, and freedom. But, it won’t be nearly as fun as if you have a passion for what you do.
Define Success
Before you can start developing an art marketing plan that will help you to sell art online, you will want to define success.
What does success look like for you?
Some people might think it about making a certain amount of money, others might think it is being accepted in a gallery.
Everyone will have a different answer and you will want to know what your answer is.
Once you know what you are working for, you will be able to start developing a plan that will guide you there.
You will know how you should promote your art on Pinterest.
You will know how to price your art.
You will know what type of content you should be including into your newsletters.
You will know how to develop a content marketing plan that will work for your business.
During your career, your goals will change. As your goals change you will want to adjust your marketing plan.
The best way to stay on top of the changes you will want to constantly review your goals and marketing plan to see if they are still on track.
I have seen so many people including myself, in the beginning, lose track of what they are doing and they start to get derailed.
It will take you less time to adjust things in the beginning, then it would be if you let it go for too long.
Sell Art Online
There are 5 areas that you will want to focus on for selling art online.
The five area are:
- Setting Goals
- Showcase Your Art
- Email List
- Artist Blog
- Social Media
Visit, Sell Art Online Startup Plan for more information on these areas. You will find a lot of helpful information to help get you started.
Tools
You will also want to know what tools will work best for you. I have created a post that has a list of all the tools I use for selling art online.
You can view all of the tools I use at Art Marketing Resource.
Conclusion:
You can achieve everything you dream of. I truly believe this.
The question is how bad do you want it? Are you willing to put in the time and effort?
Are you willing to put in the time and effort?
The question is how bad do you want it? Are you willing to put in the time and effort?
Are you willing to put in the time and effort?
The Secret For Entrepreneurial Success is passion, vision, commitment, and discipline. Everyone who is successful is just like you. The people who reach the top live these four qualities every day.
You might also be interested in:
- Sell Art Online Startup Plan
Learn how to Start, Grow and Monetize your Online Art Business
eBooks by Dave Nevue
Art Marketing Video Courses by Dave Nevue
Art Marketing Resource – All of the tools I use and recommend for my online art business.
28 Day Blogging Challenge
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28 Day Blogging Challenge for Visual Artists
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The Productive Artist How to Live Your Dreams The right mindset and time management skills are essential for any business. These topics are often not talked about but are key elements for your success. You will learn how to have a winning mindset and time management skills necessary for operating a successful art business. Available at Amazon or Download today.
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