Running an art business is a rewarding career. However, your days are filled with putting out fires. For a business to be successful, there are many layers that need to be accomplished on a daily basis. When you are tired is when mistakes will occur. In this article, you will discover how to proofread your article before you publish it on your art blog.
“So the writer who breeds more words than he needs is making a chore for the reader who reads.”
~ Dr. Seuss
Creating a loyal following for your art business will be part of your daily work plan. It is a job difficult job that needs to be done on a consistent basis. In today’s world content will be most of your valuable market plans for building your audience.
If you are new to blogging of have not started your blog, here is a blog resource to help get you started.
Are you ready to start your art blog and take your art business to the next level? I use and recommend HostGator (Affiliate Link) for a hosting service.
Proofread Your Article
Writing content about your business is important for building trust with your audience. Making sure that your work is correct is just as important. Simple spelling errors and grammar errors could ruin your brand. You do not have to be an English Major to be a great writer. You do however want to reduce as many mistakes that you can.
Hire an Editor
Every great writer has an editor. It is very easy for a writer to look at his/her work and miss simple mistakes. Their mind corrects any errors that are there because they created it and know what it should be. I once heard that the first and last letter is the most important letters in a word. The reader’s minds correct any misspellings and are able to understand the text that was written.
Even though that might be true, everything that you share with the public is a reflection of your brand.
An editor has fresh eyes that will be able to see mistakes easier than you will. You might not be able to hire an editor at first. Ask someone you know that is good at spelling and grammar to help you. You might have a friend, relative or spouse that would be that happy to give you a helping hand.
A great teacher does not know everything. A great teacher knows where to find the answer.
You will be building authority as you publish posts. People will start to look at you as an expert in your field. Simple little grammar and spelling mistakes will eventually diminish your audience’s trust.
Everyone Writes: Your Go-To Guide To Creating Ridiculously Good Content (affiliate link) is a great go-to book that will help you with any grammar struggles.
Go Back to Your Article
If you do not have an editor, or even if you do, put your article away and read it at a different time. You will be surprised at how many mistakes that you will find if you proofread your article at a different time.
You will have fresh eyes and a clear mind to be able to properly proofread your article. You might even notice that there is information that you missed and would like to add.
Run a spell check one last time before you post. I use Grammarly for my spell check.
Post your article. Your article should be at this time ready for your readers. If someone contacts you with errors on your work, welcome it with open arms. Some people take offense to criticism. I look at it differently. I am grateful that someone has taken time out of their day to point something out to me. I can then fix the problem.
What difficulties do you have writing content for your business?
Do you proofread your article before you post?
Content Marketing Basics Course
Are you interested in learning more about content marketing?
Are you ready to reach a larger crowd and attract your target audience?
Do you want to rank higher in Google’s search?
I created the Content Marketing Basics Course to help you to implement a content marketing strategy that will help you to save time and see results. There are over 40 videos, a downloadable eBook and PDF’s packed with easy to understand and follow tactics that will help you grow your art business and start separating yourself from the competition.
Complete the course at your own pace. The material will always be available for you to go back to.
To find out more visit, Content Marketing Basics Course.
If you are interested in learning more about growing your art business, visit Nevue Fine Art Marketing Courses. New material is being added regularly.
The Productive Artist How to Live Your Dreams The right mindset and time management skills are essential for any business. These topics are often not talked about but are key elements for your success. You will learn how to have a winning mindset and time management skills necessary for operating a successful art business. Available at Amazon or Download today.
Are You Struggling with Your Writing Skills?
If you are struggling with your writing, you might want to consider reading Ann Handley’s book Everybody Writes: Your Go – To Guide to Creating Ridiculously Good Content. (Amazon Affiliate Link)
When I first started writing posts and content for my art businesses, I struggled. Writing posts was never one of my strong points. I would sit in front of a blank screen for hours. I knew how important writing content was in order for me to grow my business but I had a difficult time writing even four hundred words.
I remember hearing someone recommending Ann’s book, so I decided to give it a try. Ann’s book has helped me in so many ways and was one of my best investments. Not only did she show me the best means to write for my audience but she also gave me the confidence I needed to write great content my audience would love.
I enjoyed the book so much I also purchased the audio book and periodically had it on while I am in the studio drawing. I will never claim to be a great writer, but Ann has helped me to get my points and views across to help my audience.