Do you have difficulty keeping all of your images organized on your PC? In this post, you will discover how to organize images for social sharing, so you do not have to waste time searching for an image you need.
“Getting organized in the normal routines of all life and finishing little projects you’ve started is an important first step toward realizing larger goals. If you can’t get a handle on the small things, how will you ever get it together to focus on the big thing?”
How to Organize Images for Social Sharing
Managing social media accounts for your art business is a constant challenge.
Keeping track of all the different image dimensions for each social media account can spin your head.
Trying to get everything done in a day can sometimes feel like a losing battle.
I have some great news for you. There are many ways you can stay organized so you can get more accomplished in less time. Today I would like to talk about how you can organize images for social sharing.
If you are interested in selling your artwork online, you will have to spend some time promoting your art.
People cannot purchase your artwork if they do not know it exists.
Your job starts after you have uploaded high-quality images of your artwork.
Scheduling in time to promote your art every week is crucial for the success of your business. If you don’t, you will soon start to see a large collection of artwork all over your home.
Here are three popular ways you can build brand awareness online.
Each of these strategies requires images. Images have produced positive results in blog posts, social posts, and newsletters.
When was the last time you looked at your Facebook newsfeed and just saw a text post?
Many artists have a problem organizing all of their images for their marketing strategy.
Popular images used by artists are:
- Artwork images
- Artwork in progress images
- Studio images
- Images with Text overlay
- Stock images
You can easily see how image folders can become cluttered or images can be misplaced.
Staying organized and having a plan will help you save time creating blog posts, social media posts, and newsletters.
If you are not careful, you can spend ten, fifteen, or even twenty minutes trying to find a lost image.
Do you have an extra half-hour to waste?
I know I don’t. I would rather be more productive with my time marketing to enjoy extra time in the studio.
Before I go into different ways, you can organize images for social shares. I would like to talk about the importance of photographing your artwork.
The images you upload on social media will attract new customers or have people scroll past your post faster than the speed of light.
The images on your blog posts and newsletters will inspire a sale or leave your audience with extra money in their pockets.
You might want to consider taking some courses on Photography.
Enhancing your photography skills will only produce positive results for your art business.
Social Media Image Sizes
Social media sites change quickly.
Once you have a handle on a platform, they change something.
Every platform has different image dimensions, and they do change periodically.
The best way to find image sizes for the social media sites you are using is to search “social media image size cheat sheet (year).”
Adding the year will ensure you have the latest information on the dimensions.
An easier way to stay on top of all the image dimensions is visiting Canva.
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Canva is a free online image editing site.
They have made creating images for social media platforms a breeze.
You will find templates with the proper image dimensions for every popular social media network.
The time you save will add up quickly during the week by creating your images on Canva.
Where to Edit Images
You will notice that the image of your artwork will not be the best dimension for social sharing. You will need to adjust the size or crop the image.
Free online image editing sites:
These are just a few of the free online image sites available.
If you are looking for more creative options, you will want to use Photoshop.
I highly recommend artists use Photoshop when they are editing their art.
How to Store and Organize Images
Now let’s take a few moments to talk about how you can save more time by organizing your images.
A step-by-step guide to help you organize images on your PC.
Locate your picture folder on your computer.
Click New Folder.
Name the folder Artwork.
Double-Click on your new folder Artwork to open it.
When you are in that folder, click New Folder.
Name that folder Facebook (add the image dimension also). Adding the image dimension on the folder will make it easy to search the image size for the site you are working with.)
Go back to your Artwork folder and repeat the steps for as many social media sites on which you are promoting your artwork.
Follow the same steps and create a folder for Art Blog and Newsletter.
At this point, you will have a master folder for your artwork and folders for the social sites, blog posts, and newsletters that you are marketing on.
Name Images for SEO
The last thing I would like to talk about is naming your images.
This is a common problem I find with artists’ websites and blogs.
Google and other search engines like Bling do not understand images, audio, or videos.
You will need to name your images with keywords that describe the image. This information will help Google and other search engines understand the image.
When you are saving your image, click Save As. Add the image’s title, then choose a destination for the image.
There is so much work to be done when selling art online.
The more organized and the better you are at managing your time, the more, the happier you will be.
You will have extra time to devote to creating new art as well as being able to design different ways you can promote your work.
Now that you know how to organize images on your PC take a few minutes and get yourself organized.
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