Did you ever think that you make a difference in people’s lives? Have you ever thought about how your artwork or art blog can inspire people?
Would you like to build an audience for your blog? Do you use your blog to build your business and increase your art sales?
How to Inspire People with your Art Blog
Most people feel uncomfortable hearing that they inspired someone else. They find it difficult to digest because they believe that they are just ordinary people like everyone else. As an artist, you are more than an ordinary person in some people’s eyes. You motivate, you teach, and you inspire lives.
How do you start building your audience?
One way that is often overlooked when planning a strategy for building an audience is finding the people that have the same interests that you do.
If people have the same interests that you do, they will be interested in what you have to say.
Let’s say for an example that you are an oil painter that paints sailboats. The people that will enjoy your stories are the people that like sailboats, the ocean, vacations, oil paintings, and other artists that enjoy painting sailboats.
By sharing your passion for sailboats and your art, you will inspire people that have the same interests.
It might feel awkward thinking that you inspire people and impact their lives, especially when you have never met them. But it is true, your story is affecting someone’s life.
When you impact someone’s life in a positive way, you will gain a loyal reader and a potential collector.
Know who your readers are.
Why are they going to your blog?
They might be artists that are interested in learning your technique. They might be people that share the same passion for sailboats that you do. They might be people that you touch with your paintings and reminds them of a special time in their life.
After you know who your readers are and what they are looking for, start telling your story.
You will be able to inspire people because you will know what type of content to write about.
You will know where to find readers that are interested in your story.
You will be able to connect and engage with them.
Understanding your audience will give you a clear picture on how to plan a marketing strategy that will become more profitable.
How does your blog inspire people?
- Your blog educates young artists.
- Your blog gives someone escape from the “real world” for a short period.
- Your blog reminds a reader of a happy memory that they have.
- Your blog builds trust.
- Your blog provides value.
- Your blog contains beautiful artwork to be purchased.
After you have learned your audience
Sit down and take some time to decide what topics that you will be sharing with your readers. Break your reader’s interests into small stories that will educate, inspire and motivate them.
- You will have readers that will continue to come back to your blog.
- You will have people who purchased your art return to your blog to buy more art.
- You will have young artists return to your blog for inspiration and instruction.
- You will be building a loyal audience.
Have you started your art blog yet? How long have you been blogging? How did you find your audience? I would love to hear your thoughts.
Are you thinking about starting an art blog? Visit Artist Blog Resource for free articles to help you start and build your artist blog.
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