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Would you like to increase your art blog traffic? Are you becoming frustrated because you are spending hours writing blog articles that no one is reading? In this post, I am going to talk about why titles matter and how to write catchy art blog titles that will increase blog traffic.
Increase Blog Traffic With Great Titles
By the end of this post, you will know…
- How to increase artist blog views
- How to increase art blog traffic
- Add power words to your titles
- Test your art blog titles
Are you frustrated because nobody is reading the posts you have spent so much time on?
If your goal is to increase your art blog traffic, the first place to look is at your titles.
Do you put in as much effort on your titles as you do with the content of the post?
Let’s say you spent an hour or two writing a thousand-word blog post. If no one reads the post, you have wasted your time.
The objective of writing art blog posts is to drive traffic to your artist website so you can increase your online art sales.
How To Increase Artist Blog Views
No matter how sensational and marvelous your blog post titles are, if your content doesn’t live up to your title, say goodbye to returning visitors and conversions, and say hello to a high bounce rate and a bad reputation. (Source – Tracy Gold – Content Marketing Institute)
Tracy shared some valuable tips on how to write titles that inspire people to click on.
- Focus On Titles
- Never Write Blog Misleading Titles To Get People To Click
- Find The Right Keyword
- Position Keywords Near The Beginning Of Your Blog Titles
- Use Numbered Lists In Blog Titles
- Avoid Dropping Names
- Learn To Love Your Thesaurus
- Brainstorm The Heck Out Of That Baby
- Treat Titles As A Team Sport
You can learn more by visiting Content Strategy: 9 Secrets for Awesome Blog Titles for Posts.
Tracy brings up a great point. If your content does not hold up to the well-crafted title, you will lose your audience.
Your main objective should be to write titles that explain what the content is about. Respect your reader’s time and always keep your promise.
You want to build a relationship with your audience and create an emotional connection between them and your artwork.
That is how you will grow your artist blog and generate more online art sales.
How To Increase Art Blog Traffic
What do you think your primary focus will be after you launch your art blog?
The answer is simple. You will focus on getting traffic to your blog.
Why is art blog traffic so relevant?
More traffic equals more sales.
Think about it for a second.
Do you think you will have more sales if 10 people visited your site or if you had 10,000 visits?
I would have to put my money on 10,000 visits.
Is there anything else to think about besides writing content your audience will enjoy and titles that encourage them to click?
Yes, there is.
You will want to focus on using keywords in both your content body and the title.
What are keywords?
A keyword is defined as an informative word used in an information retrieval system to indicate the content of a document.
To put it in simple terms, the words that people type into Google’s search bar are keywords. It is a word or group of words that describe what they are searching for.
Google uses a sophisticated algorithm to understand what each post is about that is published online.
Focusing on specific keywords that you would like your post to rank for will help Google to understand what you are writing about.
The post with the best content that focuses on a specific keyword(s) wins the race, and they will be ranked number one in the search results.
For example, if you are writing a post about a horse painting you have just finished, you will want to focus on keywords that describe the horse painting.
Below are some words you might want to consider:
- Horse painting
- Horse oil painting
- Horse watercolor painting
- Original horse painting
- (Specific breed) horse painting
- Horse painting for sale
- Horse painting by (artist name)
- What inspired my horse painting
- How to care for your new horse painting
As Tracy explained in her post, find the right keywords, and place them in the front of the title.
Don’t forget to include the keywords in the body of your content.
Add Power Words To Your Titles
A power word is a word or phrase that is used to incite action.
Most headlines that have a high clickthrough rate have at least one power word in them.
Below are some examples of power words that will create emotional headlines:
- How to
For more power words visit 401 + Ridiculously Useful Power Words To Increase Conversions
Test Your Art Blog Titles
One of the benefits of writing art blog posts is that you can revise them at any time.
Taking the time to see how well your art blog is doing with Google Analytics will help you to decide if you have to rewrite your title or not.
You might want to consider rewriting a title if you are noticing nobody is clicking on it.
Keep an accurate record of how many clicks your posts are receiving.
It will take a couple of months for you to see any results after changing the title of your post.
After a couple of months went by, review the post, and see how the new title is performing.
Continue this process until you are happy with the results.
There is no magic secret that will increase blog traffic fast.
Building an audience and ranking high in Google’s search takes time.
But you can speed up the process by writing great content your target audience is searching for and creating catchy titles that will attract their attention.
If your reader enjoys what you are writing about, they will reward you by sharing your post on their social media accounts.
Increase Blog Traffic By Writing Catchy Art Blog Titles Overview:
- How To Increase Blog Views
- How To Increase Blog Traffic
- Test Your Art Blog Titles
Below are some more resources to help you grow your art blog:
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Most Popular – Build a Successful Creative Blog by April Bowles-Olin
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