Are you looking for more sales? Are you on multiple social media sites? Increasing your social media shares will help you to increase your art sales. The more social media shares that you receive, the more people will see your artwork. The more people that see your art, the better your chances of selling it will become.
Here are 5 tips that will help you to boost your social media shares.
5 Tips to Boost Social Media Shares
1. Professional images – People love looking at pictures while they are on their favorite social media sites. Why? It is effortless. They do not have to think. They can just enjoy what they are seeing. The images make them laugh, become inspired, motivate them, and touch their heart in more ways than words can.
You have an upper hand over most people sharing images on social media sites. You already have beautiful art that you can share to the world. Be careful not to sound like you are just trying to sell your art. If you just list your art to be seen, people will be more likely to share your post. The more that people see your work, the more interested they will become to find out more about how they can purchase your work.
There will be times when you do not have any new artwork to share. In that situation, you can revisit prior art that you have sold or wish to sell. There will be times when someone is interested in purchasing a piece of art that is no longer available. That is a positive situation. That will make the person want to buy your next creation once it is available for sale before someone else purchases it.
2. Make It Easy To Share Your Blog Posts – If you would like people to share your blog posts, you will need to make it easy for them to do so. People do not think, “I would like to share this post with my friends” after they have finished reading it. You need to plant the seed. You need to have social sharing buttons available for them located at the end of the post.
If a person likes your post, they will have read the entire article. At the end of the article, you should have the share links available for them to share on their favorite social media sites. If they have enjoyed what you have to say and they see the links, they will click.
Do not expect them to scroll all the way back to the top of the page to share your post. It will not happen.
If you are using WordPress for your blog, and I highly recommend that you do, many plugins are for social sharing. I have tried many and have found SumoMe to be the best. They have more to offer than just social sharing. The one thing that I like about their social sharing links is that it is on the side of the post and follows as the page scrolls down. No matter where the reader is, the share buttons are available.
3. Titles – You will not have anyone share your blog posts if no one is reading them. If your title does not grab their attention, they will not take the time to read the article. How many times have you flipped through your favorite art magazine skimming through the titles? If there is a title that grabs you, you will continue to read. The other articles will never see the light of day.
You should take some quality time writing your title. To be honest, it is the most important part of your post.
4. Post For Your Audience – If you want more social media shares, you will need to provide content that the people would like to share. People on different social media sites share different types of content.
Facebook is more of a family group. People like to share content that affects them emotionally. You will see posts that have been shared to consist of humor, inspiration, motivation, and family related topics.
Twitter is more for real-time news. People like to share what is hot at the moment.
Pinterest has a large female base that loves to share crafting tutorials and décor.
You can see that if you share the same type of content on all social media sites, you will be missing out. You will need to be a little creative for each social media sites that you are on.
Study each site and find out what works best for your audience.
5. Be Consistent – Most important, be consistent with the quality of your content. Strive always to write your best just like you do with your artwork. Try to make every post that you write better than the previous one. The harder that you work on your content the more social media shares you will receive. Why? Because you are producing content that people are interested in.
More social media shares will create more art sales. You will need to work hard to win over your readers. When you do, they will reward you be sharing your content. Your artwork will be seen around the world.
If you are struggling with Facebook I recommend reading How To Use Facebook To Grow Your Business by Andrea Vahl
What you will learn:
- Why use Facebook for business
- How to get signed up and what pitfalls to avoid
- How to get seen in the News Feed
- How often to post and what to post
- Fan Page or Group and what the difference is
- How to build an engaged Facebook Fan base that will buy from you and spread the word about your business.
- What are the best practices that will help you play by the “unwritten” rules
- How to maintain your privacy
- Essential settings to change to be able to interact with your clients and ways to organize Facebook so you don’t miss anything
- How to Like other Pages as your Page and how it can help your business
- How to connect Twitter, your website or blog to Facebook to streamline your updates and save you time
- Facebook tracking tools to make sure you are getting a return on your investment of time
- How to create events that can go “viral”
- and much more
How To Use Facebook To Grow Your Business by Andrea Vahl
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