Facebook Business Page URL
Facebook is still the top social media platform for businesses to promote their products and services.
Creating a Facebook business page for your art business will help you share your art with a broader audience.
Making it easy for your fans to discover you on Facebook is the first step in growing your fanbase, and this can be done by creating a Facebook business page URL.
Facebook provides a generic URL for business pages, but you have the option to create a vanity URL to make it easier for your fans to visit your Facebook business page.
A vanity URL is a unique web address that is branded for marketing purposes. (Source: HubSpot)
This post will show you how to create and promote your Facebook vanity URL so you can sell more art on Facebook.
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Why You Should Create A Custom Facebook Page URL
Did you know that you could create a custom Facebook Page URL?
With over I billion monthly active users, it only makes sense to promote your art on Facebook.
The first step you should take after you have created your Artist Page is to choose a username to create a vanity URL.
A vanity URL is just the URL of your Facebook Page. It is just like the URL to your WordPress blog.
A URL (Uniform Resource Locator) is a unique identifier used to locate a resource on the internet. It is also referred to as a web address. URLs consist of multiple parts, including a protocol and domain name that tells a web browser how and where to retrieve a resource. (Source: Search Networking)
By default, your Facebook Page will get a generic URL consisting of numbers.
It will look something like facebook.com/pages/(your business)/144237027.
A URL name like this will make it difficult for you to share your Facebook Page. First, you will have difficulty telling someone the URL, and more times than not, the person you told will forget the URL name by the time they visit Facebook.
Second, It will not look professional on your business cards, flyers, and website.
The good news is that there is a way to customize your Facebook Page URL.
Your customized Facebook Page URL will look something like Facebook./(your business)
How to Create a Facebook Page Custom URL
Login to your Facebook account (the account that administers your artist page)
Go to http://www.facebook.com/username/ This link will direct you to the page where you will be able to add your custom URL. (If you do not login first to your Facebook account, you will be directed to do so when you use this link.)
Click Set Username for your Pages
Select the page that you would like to add the custom URL to.
Enter your custom URL and check for availability.
If it is available, click Confirm.
It is that easy. Now you have your custom artist business page URL.
Facebook’s Username Requirements
Here is a list of Facebook’s username requirements you will want to become familiar with before creating a username.
- Usernames can only include alphanumeric characters (A-Z, 0-9) or a period (.).
- You can only have one username per page.
- Your page must have at least 25 fans to establish a vanity URL.
- Usernames are not transferable or editable.
- Some generic words (such as “ice cream” or “wine”) are not available.
Complete Page Information
Fill out all of the page information after you have decided on a URL for your Facebook page.
Review and fill out the:
- About section
- Profile Picture and Cover Photo
- Start info
- Long description
- Phone number
- Add posts to the Page.
Where To Promote Your New Facebook URL
- Ask friends to like your page
- Send an email blast
- Share on social media platforms
- Add it to your Instagram description
- On your artist blog
- On a business card
Final Thoughts On Creating A URL For Your Facebook Business Page
Selling art online is all about building brand awareness and letting people know you are an artist and have artwork for sale.
Facebook is one way you can reach a new audience.
Take a few minutes to create a custom Facebook Page URL by following the steps above.
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