Would you like to add hyperlinks in your artist blog’s posts and pages? Would you like to add links to previous posts that you have already created? In this post, I will share with you how to add links in WordPress step-by-step.
“If you are really thankful, what do you do? You share.”
~ W Clement Stone
There will be times you will want to share content that you have found online to your readers.
There will be other times that you will have a more detailed post that you will want to link to.
You can easily do this by adding hyperlinks in your artist blog posts.
How to Add Links in WordPress
Before I share with you how to add links in WordPress, I would like to go over some terms that you might have heard before but you are not sure what they mean.
What are Hyperlinks
A hyperlink is a link from a hypertext document or file. Clicking on the active link will redirect you to that content. Hypertext is content that is able to be shared via clickable links on web pages or documents.
What are the Benefits of Adding Links
You will hear both positive and negative thoughts about linking to other sites. In my opinion, you want to give your readers the best content you possibly can. Adding content that backs up your posts content will enhance the quality of your work.
Readers revisit sites because the site is producing content that is solving their problem or struggle.
When you link to other sources, you are providing the best content for your audience. Not only will your reader benefit from your thoughts but they will also get additional information from other experts.
Your readers will feel confident going to your site for the information they are searching for.
Rand Fishkin wrote about the benefits of linking to other sites in the post 5 Reasons You Should Link Out to Others From Your Website.
“No matter how great a website you build, you can never be all things to all people, nor contain all the relevant information & value a user might be seeking on your given topic. As such, it makes great sense to leverage the power of the web – the power of links – to create an easy, scalable path to making your site’s experience better and more rewarding for those who visit.”
Linking to content you have already written about is also very powerful.
Many people skim through blog posts to find a solution to a problem. Most readers do not read every word.
Including links to articles that are more detailed about particular topics will help to keep your posts more scannable and easier for your readers to find what they are searching for. Creating pillar posts that include internal links will produce a better experience for your audience.
According to Sureyea
6 Benefits of internal linking in SEO
Internal links are more user-friendly – Anchor texts.
Internal links pass the link juice.
Internal links increase page views.
Internal links help in increasing PageRank.
Internal links reduce bounce rate.
Better crawling and indexing.
How to Add Links in WordPress – Other Content
Now that you understand the importance of outbound linking, let’s go over how to add links in WordPress.
Login to your WordPress Dashboard
Highlight a word or phrase that you wish to link.
Click the Insert/Edit Link Button on the visual editor.
In the pop-up window:
Enter the URL of the hyperlink of the content that you wish to share.
Link Text is what will be the link in your post. This is what you have highlighted in your post.
You can have the page that you are linking to be redirected by opening in a new tab by checking the box.
When a person clicks on the link a new tab will open for them with the content that you are linking to. Your blog tab will still be open for them to go back to when they are finished reading the content.
You can also search for a post that you have written or scroll down from the list of posts that you have written. This allows you to link to content that you have already written that is relevant to the new content.
When you are finished click Add Link on the bottom of the pop-up.
You will want to set aside some time to learn about all of the features WordPress has to offer if you are just starting out.
WordPress is a powerful software that allows you to create professional blogs and websites.
Once you understand the basics you will realize WordPress is very user-friendly.
Here are some eBooks and video courses to help you learn about your WordPress blog.
WordPress Dashboard Guide – eBook
WordPress SEO Basics – eBook
WordPress Basic Course – Video
WordPress SEO Basics Course – Video
To keep a loyal following and build a new following you need to provide great content that they are interested in. Providing outside links and links to your posts will enhance the quality of your post.
Now that you know how to add links in WordPress you might want to go back to earlier posts and see if there is anything you can link to. How to Revise a Post
You might also be interested in:
- 5 Components All Art Blog Posts Must Have
- Why Keyword Research is Important for Optimizing Art Blog Posts
- 5 Ways Artists can Make a Presence on Instagram
- How to Optimize Art Blog Posts with Great Content
- How to Review Yoast Analysis on Art Blog Posts
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