How to Add a Facebook Follow Button
Building a Following for Facebook Pages was much easier years ago, but today with Facebook’s new algorithm, it is difficult for Page’s to be noticed without paying for ads or “Post Boosts”.
Do you feel like you are wasting your time on Facebook?
Do you feel like the only followers on your Facebook Page and your family and closet friends?
I am going to show you how to add a Facebook Follow Button to your artist blog so you can start building a Facebook following that will engage with your posts.
According to Lindsay Kolowich, out of the estimated 1.39 billion current monthly Facebook users, 1.19 billion of them use Facebook on their mobile devices.
With over 1 billion Facebook users visiting Facebook from their mobile device, you can easily understand why Facebook is a platform you should be using to building brand awareness.
An easy way to grow your Facebook following is to add a Facebook Follow Button to your artist blog.
Add a Facebook Follow Button Step-by-Step
Click Facebook Follow Button
On the page click the Follow Me link located on the left sidebar.
Add your Profile URL. You will want you to use your Facebook artist business profile URL.
Pick the Layout Style from the drop down bar.
You will have the choice of:
Click Get Code
Copy and pace #2 into your WordPress Widget
Build Your Artist Brand on Facebook
In order for you to be successful building your artist brand on Facebook, you need to have a clear vision of what your brand is.
Your brand is more powerful than you might think.
Why do people line up for two weeks to purchase the new Apple iPhones every year?
It is not because their smartphone is not working.
Apple has built a loyal following by creating a brand for their products and business.
McDonald’s is another great example of how powerful a brand is.
All you have to do is see the Golden Arches and your brain starts thinking about hamburgers and fries.
You can do the same thing for your art business and it is easier than you might think.
To Build a Loyal Following:
- Create a product people want. (Your artwork)
- Develop an online presence with an artist blog and on social media.
- Interact with your followers.
That’s it. It is really that simple.
So how do you build a loyal following on Facebook?
If you are serious about building a following on Facebook, you have to know what success means for you.
Benefits of goals:
- Begins the process of developing strategic plans, collecting data and tracking metrics.
- Your efforts will be focused on one main priority. With documented goals, your marketing strategy will always be on point.
If you want to build a following on Facebook you have to write measurable, trackable and specific goals.
You will need to do the same for building a following on Instagram or increasing your art sales.
Take the time now to write your Facebook goals. You will be thanking me later.
How to Have Facebook Followers Engage with Posts
To have your Facebook followers engage with your posts you have to write pillar content that attracts, entertains and inspires them.
This all starts with your artist blog.
Your artist blog will help your Facebook Page in two ways:
The first reason is that you can add a Facebook Follow Button to your blog. If people feel connected to your content they will follow you on Facebook from your artist blog, as long as you make it easy for them to do so. That is why you should add a Facebook Follow Button to your blog and every post you publish.
The second reason is that you can promote your blog posts on Facebook. If you have already written content your audience will love, share it on Facebook. They will be inspired to engage and share the posts because you are providing valuable content.
When people engage with your posts, others will see the posts being shared. The more followers that share your Facebook posts the more people will start to notice your brand.
In this post, you have learned how to add a Facebook Follow Button on your artist blog and you have also learned what steps you will need to take to build a large following on Facebook.
Take a few minutes to add a Facebook Follow Button to your blog, write out your Facebook goals and start writing some pillar content they will want to share with their friends.
You might also be interested in:
- 12 Facebook Page Apps for your Art Business
- 6 Artist Tips To Increase Facebook Organic Reach
- How to Create a Facebook Cover Video for Visual Artists
- How to Sell Products on Facebook Selling Art Strategies
- 19 Productive Tips for the Selling Artist
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By Dave Nevue
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