If you are like most artists, you probably do not like to promote you art. You would probably rather be in the studio creating. The reality is that you have to promote your artwork if you would like it to sell. Blogging has been shown over and over again to be a powerful marking tool. In this article discover how consistent blogging increases SEO efforts and will generate traffic to your artist website.
“Don’t focus on having a great blog. Focus on producing a blog that’s great for your readers.”
~ Brian Clark
Lindsy Kolowich wrote an excellent article on HubSpot that explained how blogging enhances traffic to a website. According to the 2015 blogging data, businesses received over 95% more inbound links from blogging than from businesses that did not blog.
Consistent Blogging Increases SEO Efforts
HubSpot’s data showed that blogging will increase traffic to business websites. Companies that posted 16 or more articles a month received over 3X more traffic than a business that posted less than four articles a month. Small businesses that post just over ten posts a month receive three times the amount of traffic compared to the same sized companies that post five or less a month. These numbers show the importance of creating content. It also shows that consumers want to read content about products that they are considering to purchase.
How Does Consistent Blogging Increase SEO Efforts?
SEO (Search Engine Optimization) simply means making your site easy to be found by Google. Writing articles generate keywords. The keywords are the words that your readers are typing into the search bar so they can find information on a topic that they are interested in.
To put it simply, if you have a hundred posts, you will 90 more keywords that a business that only has ten posts. Your chances of being found on the internet are significantly increased over your competitors that are not blogging on a regular basis.
Now that you know how important blogging is, you will want to concentrate on writing great content.
Here are some helpful tips:
- Write for your audience.
- Answer questions that your audience might have.
- Write catchy relevant titles.
- Stick to the subject you are writing about.
- Don’t just talk about yourself; make your audience the focal point.
- Only use the amount of words necessary for you to get your point across.
- Respect your reader’s time.
SEO can be confusion for many people. Some people spend much time and money on SEO.
Google wants to give their audience the best content. If you write great content and post on a regular basis, you will help Google know what your site is about. This will have your content rank higher in the search results.
Consistent Blogging Increases SEO Efforts and will drive more traffic to your website.
Are you thinking about starting an art blog? Visit Artist Blog Resource for free articles to help you start and build your artist blog.
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