Note This Post, How Belette Le Pink Built An Art Business On RedBubble is a guest post by artist Belette Le Pink. You can learn more about Belette Le Pink at the bottom of this post.
“I am so excited to share Belette Le Pink’s story with you. I am grateful to have met her on Twitter a couple of years ago and I am a big fan of her artwork and her love of animals.
I know you will enjoy her artistic journey and be as inspired as I was after readying her story.
Be sure to follower Beletter Le Pink on social media and visit her on Redbubble”Dave Nevue
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You’ve Made a Sale!
Congratulations, this is the best message for a Redbubble Artist.
Behind every sale, an artistic work is hidden, but also many hours of updating the stores, social media management, advertising, and tons of luck. So, you’ll wonder if to sell a sticker or a t-shirt on Redbubble, is really a miracle.
When Dave asked me to write about my experience as a seller at Redbubble, it felt honored because I follow his blog about art- marketing, and it’s not going to be easy to say something more than an expert without looking arrogant!
Thanks so much, Dave, for this opportunity to share my experience.
Years ago I studied art, design and I worked many years in sales (not art, but customer services) Unconsciously these bits of knowledge have been useful for me. Still, I don’t consider myself a real seller but an artist, because I am of those who don’t just care about making money at all.
This is a risky and naive point of view for a business, but undoubtedly many of you opened an art store with a purpose beyond the commercial only.
For me, the most important is to feel free when I work and enjoy my job. When I opened my Redbubble store in the summer of 2017, it was clear that I wanted to do things my way. I decided to create a Little World with my favorite things and share it with those who could find it interesting. I had no expectations, only wolves, weasels, badgers, otters, and all my animals into this world.
I had been on the sidelines of the arts for almost 15 years for different reasons, and I wanted to resume my career. I discovered the online shops, and I found them an excellent way to show my work and have a commitment to my art again.
At that time, I had no regular job, and Redbubble shop was my full-time job for 2 years. I spent 8-10 hours every day working on my brand, the style, polishing up all details, creating ads for the social media, looking for followers, and creating a community of weasels enthusiastic and wolf lovers who might be interested in my art. I contacted other veteran artists to learning more about the shop’s management… and improving my English!
As I have always been self-taught, I like to try new methods of doing things, and when I don’t know how to continue, I seek the advice of others.
This is how I met Dave, Julie Erin, and their blogs full of tips and experiences about How to Sell Your Art Online.
Dave’s blog is fantastic to learn about marketing online to sell art, and Julie’s one is more focused on Printed on Demand sites, very useful for me too.
I recommend you read her latest post about it here https://www.julieerindesigns.com/2020/01/03/how-to-sell-your-art-online-definitive-guide/
If you ask me about Print on Demand stores, I honestly find that they are currently overcrowded, and it is not easy to sell.
Redbubble is open to anyone (professional or hobbyist) who wants to sell Printed Art (original, fan art, paintings, design, or photography). There are no age, quality, or experience filters. Success will depend mainly on user management, trends, and audience.
Perhaps professional artists can see this as an intrusion, but Redbubble depends on professional artists as the main support on its website.
In my opinion, these websites can be useful for those artists who cannot develop professionally or for “amateurs” who find a motivation to sell their art.
On the other hand, Redbubble can be a fantastic place to do something relevant for you, regardless of the outcome, as well as a realistic opportunity to train your sales skills before starting your own store or an Etsy store, for example.
The strategy of Redbubble is positioning and seniority. The real challenge is to be in the front row and keep up.
Making a difference is really important here.
Many people get discouraged in this step, because it is not easy to stand out, even with a wonderful portfolio.
But don’t despair, time, insistence, tons of patience, and a bit of luck are will help us.
Maybe you’ll need time to get it going before to be profitable.
Redbubble supports its artists with periodically featured on the front page.
I was one of these artists three times, and it works!
This is my funny work “Piano Lesson”
And this “Wolves of the World” was one of the first I update on my shop.
This one was pretty popular too
Earnings will depend so much on the time you invest in your shop and the season of the year. Christmas and Holidays are the best time for gifts and summertime can be great to sell printed t-shirts. Every day they are good at selling a sticker.
High expectations may be the reason why some talented artists do not succeed in their shops. Owners often feel that they spend too much time working for little profit. That’s right, earnings of Redbubble sales range from 0.20 to 12 dollars approx depending on the product, but regular sales are 2 or 3 dollars even less money.
I have met people who earn a lot of money using inelegant methods (I won’t judge, money rules!) Other people have small earnings but the currency exchange is favorable in their countries, and they can live with!
I am afraid that most of us have a small income that grows from time to time.
The best thing you can do is you is try again and don’t give up.
I was told that you need almost 5 years to have regular income from 100-300 $ monthly.
I heard about people who win more than 1500 $ on Christmas Season.
Most people I know gain between 30 to 50 $ in regular months, and even 100 $ occasionally.
I am going to put my earnings at Redbubble as example of a regular “junior” seller.
As you can see, although they are not very relevant amounts yet, the jump between the average of the first two years and the third one is quite important.
I have made a total of 775 in Redbubble until today.
I noticed of increased of sales in number and frequency and since I reached my 500, possibly because the positioning within the website improves as you make more sales.
Nevertheless, I am delighted with the results of my store, and I am happy with my experience at Redbubble.
It seems that it is following a pattern of progressive growth, although in recent months, I have had to manage my time between my online stores and a part-time job, and that probably makes that growth be smaller…
You can know more about me and how I manage my shops, following my social media and Print on Demand stores.
I will be pleased if my experience can help or if you find something relevant to improve your management in my ideas.
Belette Le Pink
I studied at Artediez (Arts School in Madrid) Illustration and Graphic Print and expanded my knowledge in a self-taught way because I could not adapt my work schedules and official studies at that time.
I complimented my visual studies with unofficial music classes for several years (harmony, solfa, singing, piano…) that broadened my creative and sensitive point of view.
I support environmental causes, both as an artist and in-person and my favorite animals are Weasels and Wolves.
I use traditional and digital techniques to paint and sketching animal art.
How Belette Le Pink Built An Art Business On RedBubble
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