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You are here: Home / Blog / Color Psychology For The Visual Artist

November 5, 2018 By Dave Nevue

Color Psychology For The Visual Artist

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If you would you like to learn more about the psychology of color this infographic created by Invaluable.com is something you will want to take a look at.

Note: This is a guest post by Emma Welsh.

Color Psychology For The Visual Artist

 

 

Color psychology is the study of hues as a determinant of behavior, and it depicts how colors affect us. Artists use color psychology to drive their choice of hues, and whether they want to elicit a strong emotion, feeling of melancholy, intense passion, and so on. Cool colors, warm colors, and neutral colors each have a different psychological effect. Further, different shades and hues within each color can mean something different and bring about a specific emotion.

For example, blue holds a diverse array of meanings depending on culture, transparency, and context. It is generally considered a calming, serene color because it is associated with natural elements like water or sky. However, it can also evoke feelings of sadness or aloofness as seen in the works of Pablo Picasso, specifically those that he painted during his “blue period.” This period, which lasted from 1901 to 1904, showcased the artist’s own state of melancholy through monochromatic shades of blues and blue-greens.

To find out how you, as an artist, can evoke the desired emotion you’re trying to convey through your work, consult the below infographic created by Invaluable. It highlights each specific color, an example from a reputable painter, and the way you can make your work more powerful.

 

science of color infographic

Disclaimer: This post may contain affiliate links. If you make a purchase by clicking on an affiliate link, Nevue Fine Art Marketing may earn an affiliate commission at no additional cost to you. Affiliate relationships include, but are not limited to, Bluehost, Tailwind, Skimlinks, SareASale and StudioPress. To learn more visit Affiliate Link Disclosure Policy

 

 

Graphics courtesy of Invaluable.com

 

 

 

This is a guest post, written by one of our readers. The images and content in this post belong to their respective owners. If you feel that any content posted here is a violation of your copyright, please CLICK HERE to write to us and we will take it down. 

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Filed Under: Blog

About Dave Nevue

Dave Nevue is a Professional Pastel Wildlife Artist and the founder and CEO of Nevue Fine Art Marketing. He also authored the eBook The Productive Artist How to Live Your Dreams, and provides courses on art marketing at Nevue Fine Art Marketing Courses.

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