Can You Sell Art Online Blogging? I am asked this question over and over. If you want to be successful in selling your art online, the answer is yes.
Blogging might be the most powerful tool you will be using for your art marketing strategy.
If content marketing has been proven to work, why are there so many artists not taking advantage of it?
Can You Sell Art Online Blogging
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Joe Pulizzi from Content Marketing Institute created an Infographic showing the history of content marketing.
The word “content marketing” might be new, but Joe shows that storytelling has played an important role in business growth since 1732.
Infographic Courtesy of Content Marketing Institute
History of Content Marketing
Back in 1732, Benjamin Franklin was publishing Poor Richard’s Almanack annually to promote his printing business.
In 1801, Librairie Galignani thought outside of the box and created a reading room, original books and published a newspaper.
In 1861, Samuel Wagner started the American Bee Journal which is still being published today.
The Hartford Steam Boiler Inspection and Insurance Company started the longest running company magazine in 1867.
In 1895 John Deer launches The Furrow. It is now distributed to 40 countries and available in 12 different languages.
The Michelin Guide is a 400-page guide that is still available today.
In 1904 The Jell-O company distributed free copies of its first Jell-O Recipe Book.
In 2014 The Lego Movie launches a film that doubles as a branded content Marketing effort.
What Does History Teach Artists?
History has shown us that storytelling (today is known as content marketing) plays an important role in building brand awareness.
The medium might be different today than it was in 1732, but the results are still the same.
Today, businesses do not have to spend money on print. They can share their story with people around the world.
The Hard Truth
If content marketing has shown positive results for over three hundred years, and the cost of publishing content is now free, why are there so many artists refusing to blog?
I think the real reason is they do not want to sell their art.
What else could it be?
Wouldn’t you do everything necessary to sell your art, if that is what you really want to do?
If you can do something for free that will help sell your art online, why wouldn’t you take advantage of it?
Maybe you think you are not a good writer or you have nothing important to say.
You can learn how to write. You have everything you need right at the tips of your fingers.
I have produced hundreds of articles that share with you what I have learned over the years. Read them and learn what works so you do not waste time.
The only thing that can prevent you from selling art is yourself. Take advantage of the technology you have.
If you want to sell art online, you will have to take the time to learn the skills required to be successful. That includes blogging.
When you first start a new job, you go through a training period to learn how to accomplish the tasks that are required.
Take the time to learn how to write. No one is born a great writer. It is a skill that is learned.
Just follow the easy steps and watch your online art business grow right before your eyes.
I have seen my traffic grow with this blog from 300 views a month to 10,000 views a month in only six months, and the number is still climbing.
Blogging works. If I didn’t see results I would not be doing it and I would be sharing with you other strategies that work.
Conclusion
I cannot say it enough. Blogging works. The opportunities you will have with your blog are endless.
I hope Joe’s infographic answered the question, “Can you sell art online blogging?” for you.
You will drive traffic to your art where people can purchase it.
You can generate income by providing tutorials or online classes.
You can generate income by recommending products and services you like with affiliate links.
You can generate income by selling eBooks.
You can generate income with Google’s ads.
Your artist blog can generate a substantial amount of revenue.
All you have to do is start writing.
You might also be interested in:
- SEO Checklist for Artists Selling Art Online
- 7 Tips to More Productive Blogging
- Effective Writing Tip – Keep it Simple – Online Art Marketing
- How Content Marketing Can Benefit Your Art Business – Infographic
28 Day Blogging Challenge for Visual Artists
Are you ready to start building an online presence?
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