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You are here: Home / Art Marketing / Best Selling Digital Downloads On Etsy

September 28, 2021 By Dave Nevue

Best Selling Digital Downloads On Etsy

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Over the past few years, digital products are becoming more popular on Etsy. When Etsy first launched in 2005, people would visit Etsy hunting for handmade crafts and goods they couldn’t find anywhere else. It was like an online craft fair with crafters from around the world.

As Etsy became more popular, they allowed crafters to sell more than physical products like reproduction prints of original paintings. Today Etsy even enables creative minds to sell digital items.

Every day Etsy shoppers purchase digital goods from their favorite Etsy shops, and Etsy sellers have discovered that selling digital downloads is a great way to earn passive income. 

Are you interested in creating another income stream for your art business? If so, we have created a list of some of the best-selling digital products on Etsy so you can start earning more money from your artistic skills. 

Best Sellling Digital Downloads On Etsy

Disclaimer: This post may contain affiliate links. If you make a purchase by clicking on an affiliate link, Nevue Fine Art Marketing may earn an affiliate commission at no additional cost to you. Affiliate relationships include, but are not limited to, Bluehost, Tailwind, Skimlinks, SareASale and StudioPress. To learn more visit Affiliate Link Disclosure Policy

Why Sell Digital Downloads On Etsy

People search for digital items to purchase every day because they get instant access to digital files after purchase, and it is more affordable than hiring a graphic designer. The buyer can use the design the same day they purchased or make prints as long as they have a printer.

Etsy makes it easy for sellers to sell digital downloads. Creating a digital product on Etsy is similar to creating a physical product listing. There are only a couple of different steps you will need to do.

To learn more visit, How To Sell Digital Downloads On Etsy.

Etsy also emails your digital file directly to the buyer after they have paid for the product. Once you upload your printable products, your job is done. Etsy will fulfill the order and send you the money you made from the sale minus the transaction fees.

Selling products on Etsy is also very affordable compared to other e-commerce platforms. There is a $0.20 listing fee and a transaction fee of 5% when you make a sale.

The other benefit of selling on Etsy is that it is a well-known and trusted online marketplace, which will make it easier for your products to be noticed.

Top Selling Digital Products On Etsy

Here is a list of some of the most popular digital products on Etsy. You might not make much money selling one digital download, but if your design is in demand, you could find that selling an instant download can be very lucrative.

Art Prints

Artists are now offering digital reproductions of their original paintings and drawings at a lower price for people who can not afford a high-ticket painting. People are searching for printable wall art they can print at home because it is more affordable. Other art collectors purchase originals and limited edition prints because it is an investment or they have a passion for art. Offering all three forms of your work will allow you to reach a broader audience online.

Clip Art

If you like to create digital drawings during your downtime, you might be interested in selling clip art. The clip art is small designs and elements that people and businesses use for projects and personal use. There is a massive market for evergreen products like clip art.

Printable Planners

If you have a passion for marketing your art business, you might want to consider selling digital planners to help other artists market their art business. Many artists struggle with time management and accounting. Designing printable business planners will not only help your fellow artists run a well-organized art business, but it is another way to generate some extra income. Downloadable printable planner pages are a popular product on Etsy, so make sure you make your designs stand out.

Business Cards

Handing out a business card at local art fairs is a great way to increase your online art sales and commission work. Many companies print business cards, but their templates are limited. Customize some business cards that will help artists build their brand.

Social Media Templates

Social media templates are another best-selling product on Etsy for small businesses. Customizable social media templates make it easy for artists with limited time to promote their work on their social media accounts. There is much additional work involved with driving potential buyers to an artist’s website. Social media templates will enable artists to create attractive listings instantly so they can devote more time to other projects.

Seasonal Products

Designing seasonal digital content like printable holiday cards, printable invitations for baby showers, and save the date cards is another great option for an alternative passive income stream. If you enjoy cooking, recipe cards are another hot seasonal item to consider.

Market Research

There are many more digital product ideas you can experiment with, but it is a good idea to research the market to see if the product you want to sell is in demand. Do a quick search on Google and Etsy to see if those products appear in the search results. If they appear in the search results, then you know people are interested in those products.

The next step is to see how other Etsy sellers are selling their printable items. The first thing is to search for the products you want to sell and scroll down the feed to identify sellers with many sales and good reviews. See how they are advertising their service to reach potential buyers. Use their strategies to help you create unique listings that will stand out.

Integrate Etsy With Printful

Offering multiple products with a comprehensive pricing range is a great marketing strategy to get more people to your online store. The good news is that selling prints of your original paintings on Etsy is now as easy as selling digital products, thanks to Printful.

Printful is a print-on-demand service that will fulfill and ship prints of your artwork directly to the buyer.

To learn more visit, How To Sell Art Prints On Etsy With Printful.

Final Thoughts On Different Types Of Digital Products That Sell On Etsy

Esty is an excellent platform for artists to sell original work, reproductions, and digital prints. Etsy’s fees are affordable, and have they have a good reputation. People feel confident purchasing home decor, vintage items, and Esty printables from Etsy shop owners. If you are interested in selling new products to generate more money, start with the list of best-selling Etsy printables above, then branch out with different ideas.

More Etsy Related Articles

Where To Print Prints From Etsy

Selling Digital Art On Etsy – Complete Guide

How To Sell Coloring Pages On Etsy

10 Crafty Ideas To Sell On Etsy

What Type Of Art Is Selling Best On Etsy

Filed Under: Art Marketing, Blog

About Dave Nevue

Dave Nevue is a Professional Pastel Wildlife Artist and the founder and CEO of Nevue Fine Art Marketing. He also authored the eBook The Productive Artist How to Live Your Dreams, and provides courses on art marketing at Nevue Fine Art Marketing Courses.

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