Do you want more viewers for your art blog? What is the best length for art blogs?
Best Length for Art Blogs
To be able to sell more art you will need to generate more traffic to your blog and website. When it comes to blogging you want to tell a story that will keep the reader’s interest so they will continue to return.
In this article, I am going to share some valuable information on how long your blog posts should be to attract more readers. The more readers you have, the better your chance will be to sell your art.
The length of your articles will depend on the type of post that you are creating. For example, showcasing your latest artwork will have less text than an article that describes a technique that you use.
Google Search
If you are looking to have better ranks with google, you will need to create larger articles with valuable content. Google prefers more content. The top ten highest ranked pages for Google contain between 2,000 and 2,500 words.
The question that needs to be asked is, “Are you writing for Google or are you writing for your readers?”
That is a very complicated question. If you do not write the content length that is needed for Google to rank your articles on the first page you, posts will not be found. The other side of the coin is that if you write long articles that are not relevant to what your readers enjoy they will not revisit your blog.
So what is the correct answer to the question, “Do you write for Google or the readers?”
To generate organic search traffic to your blog, you will need to be ranked on the first page of the search results. To build a loyal following, you will need to publish content that interests your readers.
Best Length for Art Blogs for More Shares
By having your readers share your content, your posts will reach a larger audience. For a reader to share your content, they must either trust you and know that you provide valuable content for them to share, or they enjoyed the article that they have just read.
Producing content your audience is interested in will help your blog posts gain more shares. People love to share content they find online. When a person shares your blog post to their Facebook Page, their friends and family will see your content.
Articles that contain more than 1,500 words are shared more on Twitter and Facebook. Articles that have less than 1,500 words are shared 68% less on Twitter and 23% less on Facebook.
These numbers tell us that people are interested in the content. By listening to what the readers are interested in will give you an advantage over your competition.
Keep in mind that these statistics are just a guide. It does not mean that if you write a blog post with 1,500 words, your post will go viral. Writing a post your readers enjoy will be shared more no matter how many words it contains.
Tell your story
Depending on what you are writing about will determine how long that your content will be. Though longer content ranks higher in Google and is shared more on Twitter and Facebook, it does not mean that you want to jeopardize your story.
Your story needs to be entertaining, inspirational, motivational and educational. If it is loaded with filler words, you will have a greater chance of losing the interest of the reader.
Let’s take a look at some topics that you might post on your blog.
Artwork
You started an art blog to promote your art. You will want to write content on your artwork that you wish to sell or art that has already been sold.
It will be very difficult to come up with a 2,000-word post that showcases your latest painting. For this situation, you might find it more beneficial to have less text. You do not want you reader to fall asleep before they get to the “Buy It Now” button.
When you write a post about an artwork that is for sale, there are a few key elements that you will want to address.
Make sure that the image that you are posting is high quality. If the image is low quality, you will have a lower chance of selling your art or having the post shared.
Add the size of the art and what is included in the purchase. If you ship your art framed be sure to add that in the article. That is a good selling point.
Describe the medium that was used to create the artwork.
Most important include the price and a link to purchase the artwork.
Include shipping costs and any additional information about the shipping that is relevant.
Teach your art techniques
Offering information on your art style would be great content for your blog. An article on this subject could give you the 2,000 words that you are looking for to rank with Google.
There are many young artists who would love to learn from you.
Research how other artists are teaching their artistic style and see if there is a way you can do it better.
Conclusion:
So what is the best length for art blogs?
The bottom line is to think about the readers. Give them something that they want to read.
If you can say what you need to in 300 words, then that would be the magic number for that article.
If you can write an article that is relevant to your artwork with 2,000 words, then that will be the magic number for that post.
There are many things to learn about SEO and promoting your posts, but more important are your readers. You can get 5,000 people read your posts but if they are not interested in what you have to say they will not return.
Concentrate on the readers. Provide them content that will make them want to come back for more.
If they like what they have read, they will help spread your word.
This is how you will build your following online and sell your artwork.
Do you have a hard time coming up with ideas to write about?
Share your comments in the comment section below.
You might also be interested in:
- How to Create Blog Posts People will Read
- How My Blog on Art Marketing Reached 25,000 Monthly Views
- 5 Components All Art Blog Posts Must Have
- Be More Productive on Your Art Blog by Reducing Time on Social Media
- How to Promote Your Blog Post
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