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Do you feel like you are spending too much time on social media and getting nothing in return? In this post, you will discover how artists can save time scheduling social media posts and get back in the studio.
How Artists Can Save Time Scheduling Social Media Posts
Disclaimer: Please note that some of the links on this post are affiliate links and will be clearly marked as so. I will earn a small commission when you purchase a product or service from an affiliate link at no extra cost to you which helps with the costs of operating Nevue Fine Art Marketing. I will only recommend products I have used, found helpful to my business and are companies I trust.
One way you can be more productive with your time is to work smarter and use tools that are available to help you get the job done quicker.
Building brand awareness is the key to becoming successful in selling your artwork online.
One way you can build brand awareness and connect with your following is by promoting your art on social media platforms.
Some of the top social media sites are:
There are many more networks to choose from but these are the top four you should be starting with.
How To Prevent Social Media Time Killers
You know as well as I do that every task takes time.
If I tell you that you have to create art, take images of your art, write an art description, upload your art to your artist website, write a blog post about the art you are showcasing, send a newsletter, post on social media, answer emails and so on in order for you to sell your art online, you would be shaking your head asking yourself, “How can I do this all?”
It takes a lot of work to sell art online and if you do not find ways to manage your time more efficiently and focus on the strategies that produce real results, you will be spinning your wheels making no money.
Social media is a great way to build brand awareness but it can easily become a time killer if you are not careful.
You could easily find yourself wasting precious time on social media and receive nothing in return.
What I mean by that is you will be receiving likes, comments, and shares but you will not be landing any sales. Basically, you will be working for free.
The easiest way to save time on social media is by not going on it.
Yes, you will have to interact with your audience as well as post on a regular schedule but you do not have to be on each platform for hours at a time.
Scheduling Social Media Posts
Lucky for us there are tools available that allow us to schedule posts on most social media platforms.
You will have the option to schedule posts for the day, for a couple of days or even a week in advance.
Batching your social media posts for a day or week in advance will save you a tremendous amount of time.
Just think about how much time you will be saving just by not visiting every social media site several times a day to upload a post.
Not only will you save time by not logging on to your accounts several times a day but it will also prevent you from becoming distracted and waste time scrolling down your news feed.
Like I have said earlier there are many tools available and each tool will have something different to offer.
I would like to share with you my two favorites social media management tools.
For scheduling posts for Facebook and Twitter, I use Buffer.
Buffer is a great tool if you create and curate content for your audience.
This tool allows me to spread out my social media posts as well as share content that I have found that I think would be valuable for my audience.
Tailwind (affiliate link) is another goldmine I have found. This allows me to publish pins throughout the day on Pinterest.
Tailwind is like Buffer in that it allows you to pin your content or repin other content you would like to pin to your Pinterest boards.
Between the two of these tools, I would have to say that I save between eight and ten hours a week posting on social media.
More Social Management Tools
I use and recommend using Buffer and Tailwind but I also would like to share with you some other popular tools artists and bloggers are using to save time on social media.
Look at each and decide what will be the best fit for your goals and businesses objectives.
- Sprout Social
Take a few moments now to decide on what will be the best tool for your art business so you can start to save time scheduling social media posts.
I do recommend you start with Buffer and Tailwind. I think they will have everything you will be looking for.
After you have decided on what tools you will be working with, take some time to become familiar with all of their features.
It takes a lot of work to sell art online but if you learn how to manage your time you will be able to build a successful art business.
How Artists Can Save Time Scheduling Social Media Posts Overview:
- How to Prevent Social Media Time Killers
- Scheduling Social Media Posts
- More Social Management Tools
You might also be interested in:
- Manage Your Time: Facebook Notifications
- How to be More Productive Marketing on Social Media
- How to Hide Pinterest Images in Blog Posts with Social Warfare
- 5 Easy Tips to Beat Procrastination and Sell More Art
- 9 Effective SEO Tips for Selling Art Online
28 Day Blogging Challenge for Visual Artists
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The right mindset and time management skills are essential for any business. These topics are often not talked about but are key elements for your success. You will learn how to have a winning mindset and time management skills necessary for operating a successful art business.
Get More Done in Less Time The Part-time Artist
Proven strategies that will help you to get more work done in less time so you can sell more art and earn more money.
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