Building loyal customers is the goal for any business. Do you want to build a loyal following? Do you have an artist blog? In this article you will discover how artist blogs build a loyal following.
“If everybody is doing it one way, there’s a good chance you can find your niche by going exactly in the opposite direction.”
~ Sam Walton
There are more artists today than there ever where. People have learned over the years that there is a market for what they love to create.
Artists can use their favorite medium for their art and make a decent income.
How is this possible?
The world is a large place with many different tastes.
Everyone has different tastes and styles that they like. It is easy now for someone to find what they like on the internet.
Take a little time and do an experiment.
Do a search for:
- Horse oil paintings
- Horse watercolor paintings
- Horse art pastels
- Horse art colored pencils
- Horse drawings
Before the first listing you will see the results that google has found. I just did a search for horse oil paintings. There were at the time of my search 1,350,000 results.
I also did a search for horse art colored pencil. There were at the time of the search 4,070,000
What information does this tell us?
This tells us that there is a demand for any style of art that uses any type of medium.
Build Loyal Customers
To build loyal customers you need to create content showing your expertise in your niche.
Most people search for information on a product or how to do something. This is your chance to show them that you are an expert in your field.
There are 4 effective ways to expand your online presence . Blogging should be your main focus.
Building a loyal following does not come overnight. You will need to work hard and be consistent. Many people might get frustrated at first when they do not see the results that they were hoping for. For this to work you need to stay focused on your end game.
“Identify your niche and dominate it. And when I say dominate, I just mean work harder than anyone else could possibly work at it.”
Have a Plan
Before you start you will need a plan. You will need to spend some time and decide what topics you would like to write about and how you can incorporate your artwork in your blog.
Then you will need to decide how often you would like to post content.
After you have a game plan you will need to decide what platform you would like to use for your blog.
I highly recommend using WordPress for artist blogs.
Go to WordPress Basics to learn more about WordPress and how to set up your blog.
After you have your blog up and running it will be time to start sharing your work with the world.
For more valuable information on how to start a blog and start generating traffic to your blog go to How To Start an Art Blog.
Are you ready to start sharing your expertise?
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