Productivity Tips For Bloggers
Well written blog posts will drive a tremendous amount of traffic to your art website.
Social media will allow you to connect with your fans, but your blog will allow you to reach a broader audience and increase your art sales.
It doesn’t take much to publish blog posts. You can publish free posts on platforms like Medium, or you can incorporate a blog into your WordPress art website.
The problem many artists face is the limited time they have to write quality posts regularly. There will be times when you find yourself staring at a blank page wishing you were in the studio painting, and there will be other times when you have distractions every 5 minutes.
Over the years, NFAM has learned a few tricks to write more efficiently and publish better posts.
To help you create more content in less time, we have come up with a list of 7 tips to increase your productivity.
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Want More Blog Traffic?
How many times have you put blogging on the back burner just because you do not have enough time?
Your blog is the gateway to your online art gallery. The content you publish will be the way people discover you online.
One benefit of being an artist is you can do what you want when you want.
If you want to wake up early and go into the studio so you can enjoy the day when you are done, you can.
If you would rather paint at night when everyone is sleeping, you can.
If you want to spend more time with your kids, you can schedule your days accordingly.
Even though being an artist is amazing, there is a flip side.
If you rely on your art to generate income that will support yourself or your family, you need to become a business person.
You have to develop marketing strategies to make people aware that you are an artist and have products for sale. One strategy that has been proven to work for large and small businesses is to become a blogger.
It doesn’t matter if you sell art prints online, sell original art online, sell fine art online, or if you sell arts and crafts online.
Starting a blog is important for making a presence online and reaching a broader audience. Many artists cringe when they hear the words art marketing, but marketing is easier than you might think.
The objective is to let people know you are an artist and you have art for sale.
Publishing posts related to your art business and your artistic style will drive your target audience to your online art gallery, where people can view and purchase your artwork.
Here is a striking story of how a small business became a household name from creating content.
Blogging will drive thousands of people to your site a month if done correctly. But the challenge you will face is finding time to get everything done. You still have to create art, photograph your art, answer emails, engage with your audiences on social media like Facebook and Twitter, and write and send newsletters.
The good news is that the tips below will help you save more time writing posts your target audience is searching for.
These 7 tips to be more productive blogging will help you save time, get more done, and reduce stress from your days.
7 Tips to More Productive Blogging
The productivity tips outlined below will allow you to get more done in less time. Over the years, you will also find ways to be more productive with your time.
Use these tips as a starting point to help you to publish more blog content regularly. When you feel discouraged or feel as if you are being derailed, always remember that the more posts you publish, the more traffic your blog will receive. And the more traffic your blog receives, the more sales you will receive.
Stick to the Basics
When you are first starting to blog, you want to see instant results. This makes sense. We are living in a time where instant gratification is just a second away. When you publish a Facebook post, you normally will receive likes and share within just a few minutes.
Stick to the basics and put your efforts into what works.
Writing and publishing posts will help you to grow your online following. The easiest way to get the job done is to schedule a time to write.
Productivity starts with a plan. If your goal is to sell art, then you will have to schedule a time during the week to work on projects related to your art business.
Some people use a to-do list, and other artists find it easier to use a calendar. Whether you use a to-do list, a calendar, or an app, you need to take some time at the beginning of every week to write out your work schedule, including when you will write blog posts.
It has been shown time and time again that people are more productive with their time when they work less.
According to Flowtown, productivity starts to decline after working 35 hours a week. With that being said artists must find a way to get everything done in a timely manner, or they will find themselves burning out.
Time management is the key to success and reducing unnecessary stress.
After you have written your weekly schedule, you will want to analyze what is working and what is not working. Try to think of diverse ways to save time.
For example, if you find it easier to write first thing in the morning, schedule time to blog in the morning rather than at night. If you find yourself more creative in the morning, schedule time in the art studio in the morning, and schedule time to blog in the afternoon or at night.
The easiest way to get more done during the day is to schedule tasks when you are more productive for specific jobs.
Multitasking Does Not Work
As humans, we are built to accomplish one thing at a time. That is how we are wired, and we cannot change that. Some people think that they can multitask, but the truth is, humans are not wired to multitask.
Your best work will come when you can focus on one thing at a time. This is why you will be more productive in scheduling tasks when you can be more focused on the project.
It is possible to batch jobs together.
For example, one day, you can focus on writing content for your blog. One day you can focus on creating art. One day you can focus on promoting your art on social media sites.
Do not confuse batching with multitasking.
Batching means that you will devote a specific amount of time to complete a job. For example, engaging on Facebook and other social media platforms is an important part of an art marketing plan.
Visting each platform every day will eat up a lot of time. However, if you devote 15 minutes to schedule Facebook posts once a week, you will save hours during the week login onto Facebook and publish posts daily.
Think of ways you can use batching to help you save time during the week.
Another example of batching would be writing content one day and focusing on proofreading the posts and publishing the posts.
Plan For Your Blog
There is no better way to accomplish more in less time than to have your days planned—every week, schedule what you will be blogging about.
The hardest part of blogging is getting started on a new post. Trying to decide what to write about can become frustrating and often why new blog posts are written.
Blog posts drive a large amount of traffic to websites as long as they are topics people are searching for online.
The content you write should be written for your target audience, or you will be wasting your time.
You need to take time to research what terms for keywords people are searching for online.
Tools like SEMRush help bloggers discover what people are searching for and what keywords their competition is ranking high for in search.
Developing a keyword research plan will help you decide on what topics to write about to get more traffic to your website.
It only takes 15-30 minutes to build a list of topics to write about. Once you have your list, you will never have to sit in front of a blank screen again when writing a blog post.
For more blogging ideas, visit 110 Art Blogging Ideas.
Research For Your Blog Posts
After you know what you will be writing about, take ten or fifteen minutes to gather any information you will need for the blog post. Collect any images or videos you will be using for the post as well.
When it is time to write, you will not have to waste time searching for information or images that you will need to complete the blog post.
Some bloggers find it easier to get the images before writing a post, while others get the images after writing the post and insert them all at once.
Try both strategies to see what works best for you.
Becoming more efficient with time management starts with eliminating any unnecessary distractions.
Here are some ways to reduce distractions that might disrupt your content writing.
Put your smartphone in a different room.
Do not open emails.
Stay off social media networks.
If noise distracts you, find a quiet place to work.
If you need white noise in the background, turn something on to help keep you focused or go to your favorite coffee shop.
Use whatever tactics that will help you to write your posts faster.
The main objective for writing a blog post is to make people aware you are an artist who sells artwork. If you spend all day writing one blog post, you will be losing money because you are not in the studio creating new artwork.
Find ways to eliminate any distractions for a couple of hours so you can write and publish a post quicker so you can get back into the studio.
Outsource Content Writing
There will be times during the year when you will not be able to put in the time for your blog. During the holiday season or participating in craft fairs, you will want to outsource your content writing.
Fiverr is a great place to find professional writers for blog posts.
Just visit Fiverr to find professional writers at very reasonable prices.
Scroll through the list of professionals to find the best match for you.
Once you find a candidate, contact them, and provide them with some key ideas you would like for a new blog post to see if they can accommodate your request.
Keep in mind that nobody can write as you do. You will want to take ten or fifteen minutes to proofread the post and revise it to make it sound more like you.
Outsourcing for your blog posts is a great investment when you are too busy to spend a few hours writing content.
Final Thoughts On Productivity
If you want more blog traffic, you will have to publish more blog posts. The content you write will make it easier for people to discover you online and connect the reader to your artwork personally.
Operating a business is not easy and takes a great deal of discipline. Learning how to be more productive in blogging, Facebook marketing, Instagram marketing, and email marketing will help you get more done in less time.
Over time, you will find different ways to be more productive with your time, but the tips outlined above will help you get more done in less time until then.
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7 Tips to More Productive Blogging
What are some tips that make you more productive? Let us know in the comment section.