Do you want more traffic going to your art blog and art website? Would you like to see your art sales increase? In this post, I would like to share with you 3 Instagram marketing videos to help build your online presence.
Instagram is the hot social media site for marketers now and might be a great tool to help you reach a different audience.
Instagram Marketing Videos
Do you want to use Instagram to help grow your audience?
Businesses of all types have learned how to best market their brand using Instagram.
Instagram marketing is more than just going after followers.
You will need to tell a story, post breathtaking images, have a unique look and much more.
Does this sound impossible?
I want to tell you it is not impossible.
In fact, it is very doable.
You just need a basic plan and prioritize your to-do list.
I put together these 3 Instagram marketing videos artists selling art online must see to help you get your strategy up and running.
3 Instagram Marketing Videos
I wanted to share with you three videos that didn’t showcase artists because I wanted you to see how other people are successful in marking their brand.
Learning from other successful brands will help you to think outside of the box and use your creative mind to build your audience.
How To Use Instagram For Business
The first video is from the New York Times Best Selling Author of Push, Chalene Johnson. Chalene is a marketing expert and used her knowledge to separate herself from a very crowded niche.
This video Chalene will cover what is new with Instagram as well as tips on having more than one Instagram account.
Disclaimer: This post may contain affiliate links. If you make a purchase by clicking on an affiliate link, Nevue Fine Art Marketing may earn an affiliate commission at no additional cost to you. Affiliate relationships include, but are not limited to, Bluehost, Tailwind, Skimlinks, SareASale and StudioPress. To learn more visit Affiliate Link Disclosure Policy
How To Break The Instagram Algorithm
Sunny Lenarduzzi has some great marketing tips on her YouTube channel.
In this video Sunny talks about how to stand out from the crowd by understanding Instagram’s algorithm.
Some of here content can be a little advanced but watch the entire video because I am sure that there will be some easy tips you can start to implement right away.
Taking + Editing Instagram Photos
Here is a great video that talks about backdrops and different editing tools you can use.
Branding on Instagram
Digital marketing is all about making people aware of your brand.
Branding on Instagram is no different.
Your goal is to make people remember who you are as an artist.
This can become a difficult challenge because of how busy Instagram has become.
The solution is to have a vision, a plan, and do not give up.
Start telling your artistic journey on Instagram so you can build your following.
The more people that become familiar with your brand, the higher your chance to sell more art will be.
How to Stand Out on Instagram
It is easier for artists to stand out on Instagram than it is for other businesses.
You are showcasing your art and crafts.
Your artwork is what makes you unique and different. There is no one that creates art like you do.
The problem most artists have is that they think that all they have to do is upload images of their art and people will just find them and start following them.
It takes more work than that.
Related Post: 7 Instagram Tips for Visual Artists Selling Art Online.
Conclusion:
I do want to note that not all marketing strategies will work for everyone.
Just like not every artist will see the same results using the same social media platforms.
The only way you will know if Instagram will work for you is to give it a fair shot.
Do not expect instant results. It takes time to build an audience. Develop a plan and a goal, then evaluate the progress in about six months. At that point, you will have a better understanding that Instagram is a platform you should be putting your efforts in.
You might also be interested in:
Is SEO Important for Artists Selling Art Online
How Artists Can Increase Search Engine Rankings in 10 Months
Sell Art Online Checkoff List – What You Need to Succeed