Are you finding it difficult to break through your plateaus? Are your online art sales flat? In this post, I am going to share with you 10 tips to jumpstart your art business this year so you can see continued growth.
No business will continue to rise without plateauing or dipping down at times.
The good news is that there are easy strategies you can implement on a daily basis that will lessen the dips or plateau duration.
These strategies are what separate thriving businesses and businesses that fold.
10 Tips to Jumpstart Your Art Business This Year
I think that we both agree that there will be plateaus that we will face during our art journey.
There will be times when sales are slow.
Maybe there will be a time when you are having a hard time generating new traffic to your artist blog.
We will also face times when it feels impossible to get a new follower for our social media accounts.
I think we can also agree that overcoming plateaus is both exciting and motivating.
You can’t predict when those struggles will happen but there are ways you can reduce the length of the plateaus you face or how often they will occur.
Here are 10 tips to jumpstart your art business this year.
10 Tips to Jumpstart Your Art Business
Here are 10 easy tips to help jumpstart your art business this year.
The easiest way for you to keep moving forward is by setting goals.
The goals you write will help you to stay focused, driven and motivated.
Identifying and adjusting strategies that are not working will keep your business moving in the right direction.
Here are some tools to help you write achievable goals:
- How to Write Goals You Can Achieve Workbook
- Annual Art Business Review Workbook
- Artist Goal Planners in Light Pink
- Artist Goal Planners in Light Blue
- How to Write Goals Online Video Course
Revisit Your Goals
Revisiting your goals will help you to jumpstart your art business.
Identify what is working and what is not working.
Dedicate extra time to strategies that are producing positive results.
Discard anything that is not working and wasting your time.
I like to revisit my goals weekly, monthly and yearly.
I have learned years ago that taking five or ten minutes every week to assess my goals and strategies will free up hours of wasted energy and stress.
Solve a Problem
Solving problems that arise in a timely manner is a sure way to prevent plateaus or even worse, loss of sales.
The first step is to be able to identify problems.
Distinguishing dilemmas is done by reviewing your strategies.
The good news is that you are already good at solving problems.
Take your art for example.
You are solving problems on a daily basis.
How can I fix the proportions of the subject I am painting or drawing?
How can I enhance the color balance or the use of light?
How can I make more profit from my artwork?
How can I reduce the cost of supplies?
These are just a few of the questions you are probably asking your self on a regular basis.
Apply the same tactics to your art business.
Create a Challenge
I am a creature of habit.
I do better with structure and a routine.
I wake up at 4:30 am and record my sales for the previous day.
I start revising older blog posts at 5 am.
I work on future blog posts at 6 am.
And start creating art at 9:30 am.
At 1 pm I leave the house to give one on one guitar and bass lessons.
I arrive back home around 8, eat dinner and spent the rest of the night enjoying family time.
You can see how easy it would be for me to fall into a rut.
I have learned that I have to challenge myself to stay focused and not hit a plateau.
The challenges you create do not have to be large hurdles, maybe writing an extra blog post or creating an extra piece of art will spice things enough to keep you going.
Change your Routine
You already know that I am a creature of habit but there are times when I have to change things up.
For example, If I create a social media strategy that does not produce results in a week or two I will revise the plan.
I might have the same blocks of time when I work on particular projects but I have no problem changing my strategies.
After all, success comes from learning from the past.
If you are feeling stuck, make a change in your routine.
Maybe changing your sleeping time will help you to be more productive with your days.
Try changing the time of day when you create art and when you spend time promoting your artwork online.
Find out when you are the most productive and schedule your days accordingly.
If you need a little boost, change your routine.
Toss Ideas Around
A great way to jumpstart your art business is by tossing your ideas with other people.
An idea might sound great when you are thinking about it but communicating your ideas might give you a different perspective.
The person you are talking to might toss some ideas your way that you haven’t thought about.
Schedule some time weekly or monthly to go over some ideas with others.
No matter where you are, be aware of your surroundings.
You might be at an art class, an exhibition, an art fair or just talking with another artist, inspiration is all around you. Just be aware of all the fine details around you.
Take some time to discover what motivates and inspires you to become a better artist and a better business owner.
Try Other People’s Ideas
How many times have you said no to an idea someone passed your way?
Doing so could have you miss out on some great opportunities.
I am not saying you should try every idea that people give you but I am saying that is good to have an open mind and try new things.
If you want to waste time and become unproductive with your time, stay unorganized.
Organizing your work area, paperwork, email, goals, art studio and other parts of your life will help you to stay motivated and focused.
When you walk into a clean studio, you will be ready to create.
How can you be creative if you have to spend 45 minutes cleaning before you start painting?
Jumpstart your art business by getting yourself organized.
Just Do It
There will days when you lack motivation.
We all face this dilemma.
There will be projects you like doing and other tasks you despise.
When this occurs keep telling yourself that you are lucky to be able to support yourself creating art.
Yes, there will be jobs you would rather not do, like bookkeeping. But they are all part of running a successful business.
Look at the bigger picture. Doing a few things you do not like to do sure beats working in a factory.
There will be times when your sales are slow or you feel like you cannot get anything done.
Implement these easy strategies to help jumpstart your art business this year.
10 Tips to Jumpstart Your Art Business Overview:
- Set goals
- Revisit your goals
- Solve a problem
- Create a Challenge
- Change your routine
- Toss ideas around
- Be aware
- Try other people’s ideas
- Be organized
- Just do it
Do you have any tips that help you too stay motivated or focused?
Share your tips in the comment section below.
You might also be interested in:
- How to Sell Art Online and Make Money
- How Artists Sell More Art by Failing
- Your Art Career Journey – How to Achieve Your Goals
- How to be More Productive Marketing on Social Media
- Annual Art Business Review – How Will You Achieve More Next Year
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By Dave Nevue
The right mindset and time management skills are essential for any business. These topics are often not talked about but are key elements for your success. You will learn how to have a winning mindset and time management skills necessary for operating a successful art business.