Are you feeling overwhelmed with all of the social media networks? Does it seem like every time you turn on the computer you read about the next best social media site to promote your artwork? Social media is a great way to build your business if it is done the correct way. In this post, you will discover why you might want to have your art business on Twitter.
“We have technology, finally, that for the first time in human history allows people to really maintain rich connections with much larger numbers of people.”
~ Pierre Omidyar
Art Business on Twitter Benefits
When you are starting a business it is very hard to stay patient. You work hard every day and you would like to see results for your efforts.
It takes a lot of hard work to build a successful business. If you are focused on your goals and willing to learn it will be here before you know it, but you will need to stay patient. Remember, everything you do today will affect your art business tomorrow.
You already know the importance of social media marketing.
Do you know how to use social media sites to enhance your business?
If you do not have a full understanding of social media marketing you will find yourself wasting valuable time with little or no return.
Before you start marketing on social media platforms you will want to have a marketing plan set up. Then you will want to decide on one or two social media sites to start with.
Learn everything that the social media sites have to offer. Every task that you perform should guide you to your end goal. You do not want to just throw things up against the wall and hope they stick.
Editable Monthly Social Media Tracking
The first step in being productive on social media is by developing a plan and tracking a plan.
You will not see any real results if you are not tracking your efforts.
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An art business is as strong as its goals and plans.
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Choose Two Social Media Sites
To start your social media marketing you will want to start with one or two sites to work with. If you try to market with all of the social media networks you will be running yourself too thin. There will be no way that you will be able to spend the time necessary on all of the sites to make it productive.
Pick one or two and learn everything that you need to, so you can build your business. Sometimes more is not always better. You might hear some people say that you should use all networks to promote your business. I feel that you will never be able to learn what the sites have to offer for you to fully market your brand.
Once you have a social media network running smoothly, you will be able to then start marketing on a different site.
You might want to consider promoting your art business on Twitter to start. Twitter is easy to get started and you will build a Twitter following relatively quickly.
Why you should Have your Art Business on Twitter
- Brand awareness
- Competitive Research
- Meet People in your niche
- Meet new suppliers and products
- Learn the market
- Build trust with potential customers
- Increase Search Engine Optimization (SEO) for your blog and website
- Test new ideas
- Promote new art
- Promote upcoming events
- Promote new artist blog posts
- Promote holiday specials
- Drive traffic to your blog and website
Twitter Stands Alone
Twitter was announced to us on March 21, 2006, and is still growing strong.
307 million monthly active Twitter users were reported in 2015. – Statista
In my opinion, Twitter stands alone from the other social media networks. If you are running a business I highly recommend Twitter being one of the first social media networks to build and promote your business.
This is the only network where you can find real-time news on anything that you are interested in. Not only can you build your brand to new customers but you will be introduced to other business people who are sharing their knowledge.
Twitter is a marketing tool and learning tool all built-in one. If you are selling art, you are operating a business and you should have your business on Twitter.
Are you using Twitter for your art business?
You might also be interested in:
- 3 Easy Tips to Help Artists Build Their Brand Online
- 11 Ways to Build Trust on Social Media for Artists
- How My Blog on Art Marketing Reached 25,000 Monthly Views
- How to be More Productive Marketing on Social Media
- 7 Essential Tips on How to Sell Paintings Online
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By Dave Nevue
The right mindset and time management skills are essential for any business. These topics are often not talked about but are key elements for your success. You will learn how to have a winning mindset and time management skills necessary for operating a successful art business.
Graphite Drawing by Dave Nevue